All the resources you'll ever need around strategies, tactics and metrics to harness social media across your business. These 70+ reports offer detailed information on social media marketing, including social networking sites, on-site activity and brand monitoring tools.

Buyer's Guides

Social Media Management Systems Buyer’s Guide


Econsultancy's Social Media Management Systems Buyer’s Guide is aimed at companies who are investigating technology providers for external social media management and workflow processes, covering market trends and tips for buyers. The guide contains profiles of 17 suppliers who can help companies manage their presence on social networks such as Facebook, Twitter and YouTube.  

Best Practice Guides

B2B Content Marketing Best Practice Guide


The B2B Content Marketing Best Practice Guide provides a framework for evaluating your current content marketing process and will help you make the most of your content in the future. The tools and techniques discussed are designed to help you manage and streamline the tactical execution of content marketing in a B2B environment.

Survey Reports

Middle East and North Africa Digital Consumer Report


The Middle East and North Africa Digital Consumer Report is based on a  Real Opinions survey of more than 2,000 consumers across different regions in MENA, including North Africa, the Levant and the GCC. 

The 55-page report looks at internet usage in the Middle East and North Africa, including the extent to which consumers use the internet to research products and purchase online. The report also examines in detail how consumers use a wide range of online channels, including mobile, social media, search and email.

Trend Briefings

Quarterly Digital Intelligence Briefing: Q3 2011


Econsultancy's second Quarterly Digital Intelligence Briefing, sponsored by Adobe, looks at the level of uptake for a range of digital-related technologies, their impact on the bottom line and their cost in time and other resources. The research is based on a survey of more than 900 business respondents predominantly in the United States and Europe.

Event Presentations

Social media integration


This 40+ slide presentation was recently delivered by Econsultancy’s Jake Hird and looks at the issues surrounding the integration of social media into wider marketing and business practices. The presentation covers the use of data, 'social CRM' and organisational structures in the context of social media. 

Internet Statistics

B2B Internet Statistics Compendium


Econsultancy's B2B Internet Statistics Compendium is a comprehensive collection of the most recent B2B statistics and market data publicly available on online marketing, ecommerce, the internet and related digital media. A huge time-saver for presentations and reports.

Trend Briefings

Quarterly Digital Intelligence Briefing: Q2 2011



Econsultancy's first Quarterly Digital Intelligence Briefing, sponsored by Adobe, looks at some of the most important trends affecting the marketing landscape in 2011. The research is based on a survey of more than 900 business respondents predominantly in the United States and Europe.

JUMP Magazine

JUMP Magazine: Issue three


JUMP is Econsultancy's multichannel magazine in support of the multichannel event, JUMP, which takes place on 12 October 2011. In this third issue of JUMP Magazine we focus on a number of areas that will help you to join up your business, including optimising your mobile strategy, a guide to location-based marketing, using offline ads to drive online activity, and how to make the most out of your data.

Event Presentations

Social Gaming and Gamification Innovation Briefing


Inside this 80+ slide presentation, delivered at an Econsultancy trends briefing, social gaming, gamification and the associated innovation, trends, and strategies are explored. Packed with cutting edge examples, the presentation will challenge the way you approach your current digital engagement strategy by illustrating the theory and practice within these two very complex - but rapidly developing - environments, giving you inspiration and preparation to successfully engage with users in new and exciting ways.

Event Presentations

The Future of Digital Marketing 2011 Presentations


Presentations from Econsultancy's Future of Digital Marketing event on 15th June 2011. Over 300 digital marketers attended to hear from those leading the way in the digital landscape on topics including the Rise of M-commerce, Online Video, Augmented Reality, Online Community Management and Web 3.0: The Rise of the Tablet and Application Era.