Posts in Ecommerce

Establishing trust in the buying process

Establishing customer's trust is essential in online retail, there are plenty of reasons why customer may be reluctant to buy online - reports of online fraud are enough to dissuade many people from shopping online.

While nothing is guaranteed to make customers trust your website, there are many things which will damage trust, and trust is very difficult to re-establish once it is damaged.

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Online shoppers want more information

Providing customers with plenty of information during the buying process can help convert more browsers to buyers, according to a new survey of US web users.

Harris Interactive's Online Retail Report (pdf) surveyed 2,873 US adults, finding that 48% of respondents have increased their online shopping habits.

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Lastminute.com founders to launch new site

The co-founders of Lastminute.com, Brent Hoberman and Martha Lane Fox are reuniting for a new web venture - an interior design website.

Mydeco.com aims to become a one-stop shop for people who want to redecorate their homes, selling furniture and other items, as well as giving help and advice.

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Online retail market 'to triple in five years'

Another day, another piece of research focusing on the growth of online shopping.

Retail analysts Verdict Research say spending by online consumers rose by a third in 2006, and is set to triple over the next five years.

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Six ways to improve online experience

There has been much discussion and comment recently about the quality of online customer experiences. Even small companies, run by specialists in their chosen field, need to provide a good online experience if they are to capture a share of the rapidly growing online spend. 

Here’s my novice's guide to improving the quality of your online experience... 

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LynkU nets funds for site expansion

LynkU, the UK-based shopping search site, has raised an undisclosed amount of first-round funding to expand its range of services.

The search engine, formed in December 2005, offers a shopping tool with positional features designed to connect shoppers with local retailers.

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Trulia raises $10m in funding

US vertical property search engine Trulia has raised $10m (£5m) in a third round of funding led by Sequoia Capital. The company has now raised $17.7m (£8.9m) to date.

Trulia

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'Philfing' irritates web shoppers

A survey of 2,400 UK online shoppers commissioned by MoreComputers.com has revealed the irritation many feel with the practice of 'philfing', or adding hidden charges on online sales.

The term 'philfing' stands for 'purposely hiding what I'm looking for', and the survey found that 93% of UK web users are annoyed by such hidden charges.

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M&S needs to learn lessons from Tesco Online

M&S has recruited internet starlet Martha Lane Fox in a bid to push its online operation, which appears to be performing well below its potential.

The former lastminute.com co-founder will join M&S as a non-executive director, it was announced today in tandem with the release of the company’s annual results.

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Virgin Wines relaunches, adds 'wine auctions'

Virgin Wines has relaunched its website, giving it a new look, and has added a new auction feature, so customers can bid against each other for cases of wine.

Virgin Wines auctions

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Amazon bans Zlio from selling its products

Zlio, a French startup which lets users set up their own DIY shops, has suffered a blow, as e-commerce giant Amazon has stopped Zlio shopkeepers from listing its products.

Interestingly, this ban only applies to the US, and Zlio shopkeepers in Europe will still be able to list Amazon's products. Zlio users set up their own DIY shops and earn affiliate commission on the products they sell.

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Web influences every stage of the shopping process

The internet is a big influence on every stage of the purchase process, and influences buying decisions both online and offline, according to a survey by DoubleClick.

The DoubleClick study, which surveyed more than 3,000 online consumers in the UK, France, and Germany, looks at the role of the internet in purchase decisions.

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