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Posts in Ecommerce

How Dyson is bringing technology to life in its new London flagship store

The experience of shopping on Oxford Street can be frustrating at best - sweaty, rage-inducing and exhausting at worst.

So, stepping into Dyson’s new flagship store is a rather calming experience in comparison.

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Will click & collect be killed off by same-day delivery?

There's a real debate to be had as to whether retailers' omni-channel hopes are realistic or delusional.

But for retailers clinging to the idea that there will always be a place for physical stores, click-and-collect capabilities are often touted as evidence that a brick and mortar presence still offers advantages.

New data, however, suggests that click and collect might not be as important as some retailers believe.

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wimbledon stream on twitter

All the week's digital news (in five minutes)

This week's digital news roundup will, as ever, give you everything you need to know, in a handy five-minute read.

From Snapchat and iOS 10 features, to retailer results and Google's latest AI implementation, there's lots you might have missed.

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Ten intriguing digital marketing stats from this week

There’s a lot to perk your interest this week.

We’ve got stats about Britain’s shopping habits, customer service demands, mobile use during the Euros and so much more.

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Amazon might be ditching the discount, sort of

Historically, discounting has been a lifeblood for many retailers. And the bane of their existence at the same time.

Now, the 800-pound gorilla of online retail appears to be experimenting with ditching discounts. Sort of.

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How Selfridges’s Body Studio blurs the lines between digital & in-store

For most women, buying lingerie or swimwear can be a torturous experience.

The combination of unrealistic advertising and unflattering lighting means that it’s usually the least enjoyable shopping trip of the year.

Like, I can’t find a bikini, let’s just cancel the holiday...

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ramadhan searches

The best APAC digital marketing stats from June 2016

The month of June brought a wide variety of studies and reports into marketing and ecommerce in APAC.

Topics include media habits during Ramadhan, B2B sales tactics across APAC, video ad duration vs. popularity, Indian app security, proximity payments in China, and internet addiction in Singapore.

When you're finished reading, subscribers should check out the Econsultancy Internet Statistics Compendium for more insight.

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Is the subscription commerce boom over?

One of the hottest trends in online retail in the past several years has been subscription commerce.

Much of the boom has been fueled by the rise of subscription box services that deliver products on a regular basis in a pretty little (or big) box.

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How Pinterest’s new features are encouraging users to shop

It is a platform best-known for providing inspiration, but Pinterest is now offering its 100m monthly users even more opportunities to buy online.

With the launch of new major features, here’s how it is aiming to become more of an ecommerce site in future.

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Think retail: How brands are targeting the ‘phygital’ generation

I recently attended Think Retail by Google, an event to launch Customer Match for Shopping (a new tool to help retailers better target existing consumers).

While there were a number of impressive presentations, one that particularly stood out was all about how brands are increasingly targeting the ‘phygital’ generation.

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farage

10 interesting digital marketing stats from this week

There's a real mixture of great stats for you this week, from the inevitable Brexit effect to predictive analytics and even office romances.

For more stats, subscribers can download the Internet Statistics Compendium.

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Seven inspiring examples of ecommerce lookbooks

For fashion retailers, an online lookbook is not only a way of showcasing a new collection, but an opportunity to truly engage consumers.

Far more enjoyable than absent-mindedly scrolling through product pages, many brands are using lookbooks to bring their products to life.

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