Fast Track Digital Marketing is Econsultancy’s most popular course globally and has been updated for 2015 to take into account the challenges  organizations face in digital marketing. 

It provides a complete overview of the digital marketing landscape, including all of the essential disciplines, how they fit together and how to assess what’s right for your strategy and where you need further in-depth learning. 

The aim of this course is to equip delegates with the confidence, tools and techniques to build the right digital strategy for their organization. 

This includes:

Attraction

  • Search Engine Marketing (content) and Paid Search
  • Display and Interactive Media 
  • Social Media – video, social media outreach, online PR
  • Affiliate marketing
  • Mobile 

Conversion 

  • Mobile 
  • Usability and Web Design 
  • Conversion Rate Optimization

Retention

  • Email Marketing
  • Social Media
  • Mobile 

Analysis

  • Data
  • Tracking
  • Measurement 

This course is ideal for those in traditional and offline marketing who are looking to broaden their knowledge of online marketing channels, or those with experience in specific digital disciplines, looking for a more wholesome and comprehensive understanding. 

For lots more details and to book your place, please visit Fast Track Digital Marketing – New York Training. Spaces are limited, and our Fast Track courses do sell out quickly.