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Overview

Author: Ben Davis

Pages: 210

Structure: Market trends, benefits and return on investment, SWOT analysis, costs and pricing models, tips and pitfalls, profiles of 23 vendors, summary matrix and charts (for comparing vendors).

About this guide

An invaluable resource for those investigating the market for user experience agencies, with profiles of 23 suppliers, the latest market trends and tips and pitfalls for buyers. The 215 page-report covers issues and trends affecting this sector, and contains information about best practice, as well as useful advice for those seeking a suitable supplier.

Contents

The report starts with a look at recent trends in the User Experience market, as well as an assessment of the sector's strengths, weaknesses, opportunities and threats. 

Trends covered in this guide include:

  • Industry thrives as companies focus on user experience
  • Companies create value through great customer experiences
  • Audience fragmentation highlights the need for cross-platform integration and mobile focus
  • Companies increasingly favour agile processes and in-house teams
  • Established techniques lower barriers to conversion rate optimization

Table of contents

  1. Introduction
    1. About Econsultancy
  2. Executive Summary
  3. Market trends
    1. Industry thrives as companies focus on user experience
      1. Spending by sector
    2. Companies create value through great customer experiences
    3. Audience fragmentation highlights the need for cross-platform integration and mobile
    4. Companies increasingly favour agile processes and in-house teams
    5. Established techniques lower the barriers to conversion rate optimization
  4. Benefits and return on investment from best practice user experience
  5. Strengths, Weaknesses, Opportunities and Threats (SWOT)
    1. Strengths
    2. Weaknesses
    3. Opportunities
    4. Threats
  6. Costs and pricing models
  7. Tips and pitfalls
    1. Introduction
    2. Does the agency have the right skills, expertise and agility?
    3. The right personality and culture fit
    4. Getting robust results at an affordable price
    5. Aligning objectives and agreeing actionable outputs
  8. Market Positioning Charts
    1. Explanation for Chart 1 – Area of expertise
    2. Market positioning overview: Area of expertise
    3. Explanation for Chart 2 – Client focus
    4. Market positioning overview: Client focus
  9. Supplier Matrix and Company Focus
    1. Matrix
    2. Service provider focus: services and platforms
  10. Supplier marketplace and profiles
    1. Amberlight
    2. Bunnyfoot
    3. Clearleft
    4. Cogapp
    5. cxpartners
    6. ExperienceLab
    7. Experience Solutions
    8. Fathom
    9. Foolproof
    10. Human Factors International
    11. Nomensa
    12. PRWD
    13. RedEye
    14. Seren
    15. SimpleUsability
    16. Super User Studio
    17. System Concepts
    18. Tobias & Tobias
    19. User Vision Limited
    20. Userfocus
    21. Web Usability Partnership Ltd
    22. Webcredible
    23. your mum

Download a copy of the report to learn more.

A free sample is available for those who want more detail about what is in the report.

Downloads

  • Pdf SAMPLE: User Experience Buyer's Guide 2013 (887 KB PDF)
  • Pdf Disabled User Experience Buyer's Guide 2013 (3.02 MB PDF)

Featured suppliers

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