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User experience is one of our favourite topics, and one of the most important for web professionals to embrace. Our research into user experience and usability includes buyer's guides, statistics, market trends reports, surveys and briefings. We also have a business case should you need to convince your boss to invest in usability. If you work in e-commerce then we greatly recommend our reports on the online retail user experience, and checkout design.

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Business Cases

Business Cases Bundle


You may be sold on investing in digital marketing but is your client, or your boss? Our Business Cases can help by providing research, tips and information from the experts.

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Business Cases

Usability & User Experience Business Case


Need to convince your boss that investment in user experience is right for your company? Want to be sure you spend your budget in the best possible way? Our Business Case can help by providing research, tips and information from the experts.

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Best Practice Guides

Effective Web Design


The Effective Web Design guide has been created to provide you with a steer on all the key aspects of website design, ranging from conception and design, through to subjects such as usability and search engine optimisation. It is intended as a single point of reference covering best practice approaches for all the topics that anyone involved with website design needs.

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Event Presentations

The Future of Digital Marketing 2009 - Presentations


The presentations (in Powerpoint and PDF files) from The Future of Digital Marketing event on 17th June 2009 in London, UK.

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Best Practice Guides

Customer Experience Benchmarking: Automotive Industry: Car Comparison Tools


User experience can make or break a company online. In association with Global Reviews, Econsultancy has produced this specific customer experience benchmarking document which highlights the various best practices needed in the arena of online car comparison tools. Although this document focuses on the automotive sector, the processes and practices can be applied across a wide variety of industries. 

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Best Practice Guides

Customer Experience Benchmarking: Telecoms and Mobile Phones: Selector Tools


User experience can make or break a company online. In association with Global Reviews, Econsultancy has produced this specific customer experience benchmarking document which highlights the various best practices needed in the area of mobile and telecom selection tools. Although this document focuses on the telecoms sector, the processes and practices can be applied across a wide variety of industries.

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Best Practice Guides

Customer Experience Benchmarking: Finance Application Introduction


User experience can make or break a company online. In association with Global Reviews, Econsultancy has produced this specific customer experience benchmarking document which highlights the various best practices needed in the area of Finance Applications. Although this document focuses on the financial sector, the processes and practices can be applied across a wide variety of industries. 

Cover for User Experience Buyer’s Guide 2009

Buyer's Guides

User Experience Buyer’s Guide 2009


An invaluable resource for those who are looking for user experience expertise, with profiles of 26 agencies specialising in usability and accessibility. With a focus on the UK market, the report covers the latest market trends and contains useful advice for those seeking a supplier. 

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Event Presentations

Endeca E-business Forum: Econsultancy Keynote Presentation


Keynote presentation by Econsultancy CEO Ashley Friedlein at Endeca's E-business Forum in April 2009. The presentation is titled "Beautiful Basics - What you need to be doing really well online to succeed" and looks at numerous examples of best ...

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Digital Marketing Templates

Basic Usability Audit and Checklist - Digital Marketing Template Files


Part of Econsultancy's Digital Marketing Template Files, this specific document is fully customisable and is intended to help you review your current usability and user experience activity.