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Below are the reports we have related to digital strategy and planning. This includes broader digital strategy challenges and issues as well as specific topics like digital budgets, digital marketing planning, digital skills, governance, team structures and so on.

Cover for Results Log - Web Project Template Files

Web Project Templates

Results Log - Web Project Template Files


Download this template Test Results Log for use in your own web projects. This spreadsheet template provides a detailed log for all tests, their expected outcome versus the actual outcome.

Cover for Approval Sheet - Web Project Template Files

Web Project Templates

Approval Sheet - Web Project Template Files


Download this template Test Approval Sheet for use in your own web projects. The template provides a formal sign off sheet for documenting the outcomes of testing and approval to proceed to the next phase of the project.

Cover for Sign Off Certificate - Web Project Template Files

Web Project Templates

Sign Off Certificate - Web Project Template Files


Download this simple one page document that you can use to get final sign off on your web project. This is very important to draw a line under your responsibilities for a particular project.

Cover for Lessons Learned Meeting Agenda - Web Project Template Files

Web Project Templates

Lessons Learned Meeting Agenda - Web Project Template Files


Download this template and adapt it for your web projects. Lessons learned is about providing valuable feedback to the project team and the wider organisation in order to improve processes for future projects.

Cover for Lessons Learned Report - Web Project Template Files

Web Project Templates

Lessons Learned Report - Web Project Template Files


A customisable document to help you give feedback to all parties involved in web project management at any stage. Part of a series of templates in this particular area.

Cover for Post Implementation Review - Web Project Template Files

Web Project Templates

Post Implementation Review - Web Project Template Files


Part of a collection of web project template files, this document summarises the project against its original objectives, articulates the key lessons for future projects and helps the formal handover process.

Cover for Style Guide - Web Project Template Files

Web Project Templates

Style Guide - Web Project Template Files


What should you include in your web site style guidelines? Download this outline which provides a template and checklist you can adapt for your own style guidelines.

Cover for Maintenance Release Schedule - Web Project Template Files

Web Project Templates

Maintenance Release Schedule - Web Project Template Files


Download this template Maintenance Release Schedule for use in your own web projects. The maintenance schedule is a tool which allows the business to keep tabs of future planned changes to the site, in order that releases can be scheduled and prioritised effectively to meet both IT or business needs.

Cover for Email Marketing Evaluation - Web Project Template Files

Web Project Templates

Email Marketing Evaluation - Web Project Template Files


This template email campaign calculator spreadsheet contains various worksheets to help you measure campaign return on investment and newsletter efficiency – more detailed guidelines are given at the bottom of each worksheet.

Cover for Website Evaluation - Web Project Template Files

Web Project Templates

Website Evaluation - Web Project Template Files


Download these two Excel spreadsheets to use in measuring the effectiveness both of email campaigns and your website. The web metrics spreadsheet provides you with a template to report on visitor, traffic, conversion and stickiness metrics.