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All the resources you'll ever need around strategies, tactics and metrics to harness social media across your business. These 70+ reports offer detailed information on social media marketing, including social networking sites, on-site activity and brand monitoring tools.

Cover for Online PR and Social Media Trends Briefing June 2009

Trend Briefings

Online PR and Social Media Trends Briefing June 2009


Download this free 12-page briefing to keep up date with the latest trends and developments in online PR and social media. Learn about effective strategies, covering metrics, measurement and essential PR tools and technologies.

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Event Presentations

What’s the value of “social media” for retailers online?


36-slide PowerPoint presentation from Econsultancy CEO Ashley Friedlein looking at the business case for what value 'social media' online can deliver to retailers.

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Event Presentations

What's the value of email in the age of social media?


25 slide PowerPoint presentation by Econsultancy. CEO Ashley Friedlein giving his views on the role of email in the age of 'social media' and how email is likely to change as we move into an increasingly real-time 'conversation' economy.

Cover for Using social media for marketing and monetisation - A Twitter case study on Econsultancy.com

Event Presentations

Using social media for marketing and monetisation - A Twitter case study on Econsultancy.com


33-slide PowerPoint presentation from Econsultancy CEO Ashley Friedlein with a case study on how Econsultancy have used social media, specifically Twitter, for sales and marketing online. Includes detailed data on commercial metrics and KPIs.

Cover for Future of Social Commerce - Econsultancy Presentation at BazaarVoice Event

Event Presentations

Future of Social Commerce - Econsultancy Presentation at BazaarVoice Event


Presentation by Econsultancy CEO Ashley Friedlein giving his views on the Future of Social Commerce online. This presentation was given as a keynote at a Bazaarvoice event in March 2009. 

Cover for Endeca E-business Forum: Econsultancy Keynote Presentation

Event Presentations

Endeca E-business Forum: Econsultancy Keynote Presentation


Keynote presentation by Econsultancy CEO Ashley Friedlein at Endeca's E-business Forum in April 2009. The presentation is titled "Beautiful Basics - What you need to be doing really well online to succeed" and looks at numerous examples of best ...

Cover for Social Media and Online PR Strategy Guidelines - Digital Marketing Template Files

Digital Marketing Templates

Social Media and Online PR Strategy Guidelines - Digital Marketing Template Files


How do you begin establishing a social media strategy? This document will help you assess and understand the various ways of engaging with social media in relation to your company's overall objectives.

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Digital Marketing Templates

Social Media Measurement - Digital Marketing Template Files


Measuring social media activity can be difficult. Here, Econsultancy has created a customisable template to help you focus on key metrics.

Cover for UK Search Engine Marketing Benchmark Report 2009

Survey Reports

UK Search Engine Marketing Benchmark Report 2009


This 71-page report contains a detailed analysis of the UK search marketing environment, covering search engine optimisation, paid search and social media. Based on a survey of 800+ companies.

Cover for Social Media Trends Briefing February 2009

Trend Briefings

Social Media Trends Briefing February 2009


A free 9-page briefing with the latest trends and marketplace developments related to social media. Download this free report to get tips for best practice, including rules of engagement, buzz monitoring strategies, and how to identify influencers and measure success.