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All the resources you'll ever need around strategies, tactics and metrics to harness social media across your business. These 70+ reports offer detailed information on social media marketing, including social networking sites, on-site activity and brand monitoring tools.
The Child Protection Online Best Practice Guide aims to introduce the numerous UK legal and ethical considerations and recommendations that need to be taken on-board by brand owners and agencies who are actively engaging in this powerful medium. It is free to download.
42-slide PowerPoint presentation from Econsultancy CEO Ashley Friedlein for the SIPA (Specialist Information Publishers' Association) Annual Conference on 8th July 2009 in London, UK.
Download this free 12-page briefing to keep up date with the latest trends and developments in online PR and social media. Learn about effective strategies, covering metrics, measurement and essential PR tools and technologies.
36-slide PowerPoint presentation from Econsultancy CEO Ashley Friedlein looking at the business case for what value 'social media' online can deliver to retailers.
25 slide PowerPoint presentation by Econsultancy. CEO Ashley Friedlein giving his views on the role of email in the age of 'social media' and how email is likely to change as we move into an increasingly real-time 'conversation' economy.
33-slide PowerPoint presentation from Econsultancy CEO Ashley Friedlein with a case study on how Econsultancy have used social media, specifically Twitter, for sales and marketing online. Includes detailed data on commercial metrics and KPIs.
Presentation by Econsultancy CEO Ashley Friedlein giving his views on the Future of Social Commerce online. This presentation was given as a keynote at a Bazaarvoice event in March 2009.
Keynote presentation by Econsultancy CEO Ashley Friedlein at Endeca's E-business Forum in April 2009. The presentation is titled "Beautiful Basics - What you need to be doing really well online to succeed" and looks at numerous examples of best ...
How do you begin establishing a social media strategy? This document will help you assess and understand the various ways of engaging with social media in relation to your company's overall objectives.
Measuring social media activity can be difficult. Here, Econsultancy has created a customisable template to help you focus on key metrics.