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Below are our reports relating to SEO. Some reports are specific to search engine optimisation, while some cover other topics related to search marketing more broadly. If you can't find what you're looking for, let us know and we'll try to help.

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Internet Statistics

Internet Statistics Compendium


Econsultancy's Internet Statistics Compendium is a compilation of internet statistics and online market research with data, facts, charts and figures. Updated monthly, the various global and country-specific documents contain thousands of stats and figures. A huge time-saver for presentations and reports.

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Digital Marketing Templates

Digital Marketing Template Files


Need help with an area of digital marketing? Econsultancy’s Template Files provide over 40 core, customisable documents that range from social media and paid search through to affiliate marketing and usability. An invaluable resource for anyone, at any level.

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Digital Marketing Templates

Search Engine Marketing: SEO – Digital Marketing Template Files


Organic search (SEO) is integral to an effective online presence. To help you engage in this complex area, Econsultancy has created relevant documents to help you understand various SEO techniques and practices.

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Trend Briefings

Integrated Search Trends Briefing: Digital Cream London 2015


Econsultancy's Integrated Search Trends Briefing focuses on the evolving nature of integrated search marketing as highlighted by client-side digital marketers during Digital Cream 2015. The roundtable was sponsored by Ayima and moderated by Amy Wilson, independent consultant.

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Survey Reports

Marketing Budgets 2015


The Marketing Budgets 2015 Report, published by Econsultancy in association with Oracle Marketing Cloud, is a guide for the health of the marketing industry. It looks at the extent to which companies are increasing their budgets across a range of channels and technologies, comparing online and offline budgets while also looking at the balance between acquisition and retention marketing.

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Request For Proposals (RFPs)

SEM: SEO Request for Proposal (RFP)


If you're considering working with a search engine optimisation (SEO) agency, our Request for Proposal (RFP) template and guidance notes will improve your procurement process.

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Request For Proposals (RFPs)

Request for Proposal (RFP) Templates


If you're looking for a supplier, agency, consultant or freelancer with a particular digital marketing specialism then you are likely to need to write an RFP (Request for Proposal). Our RFP templates and guidance notes will help improve your procurement process.

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Survey Reports

UK Search Engine Marketing Benchmark Report 2014


The UK Search Engine Marketing Benchmark Report 2014, carried out in association with digital agency Latitude, contains a comprehensive analysis of the UK search marketing environment and related digital channels. Now in its eighth year, the report is based on a survey of 700 marketers and covers current issues and future trends within search engine optimisation (SEO or natural search), paid search, social media marketing and display advertising.

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Best Practice Guides

Online Video in South-East Asia Best Practice Guide


The Online Video in South-East Asia Best Practice Guide is aimed at brand or marketing managers, content owners and digital marketers in the South-East Asia region who are using video as a strategic tool. It’s also full of contributions from some of the top local as well as global experts in online video to help you anticipate what will be relevant to your organisation in the future. Contributors include creative professionals, technologists, strategy experts and business owners from Malaysia, Singapore, Hong Kong, the UK and beyond.

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Infographics

Infographic: Marketing Budgets 2014


The Marketing Budgets 2014 infographic looks in detail at how companies are allocating their online and offline marketing budgets in 2014, comparing spending trends – and ability to measure ROI – across different 'traditional' and digital channels. The infographic sums up the key findings of the Marketing Budgets 2014 Report, produced in association with Responsys.