These 25+ reports offer detailed analysis on mobile marketing, web analytics and regional-specific Internet Stats Compendiums. Figures such as "50% of all global mobile internet traffic is generated by social networking accounts" will help you prove your business case.

Cover for Digital Intelligence Briefing: 2017 Digital Trends in Retail

Survey Reports

Digital Intelligence Briefing: 2017 Digital Trends in Retail


The 2017 Digital Trends in Retail report explores the effects of digital disruption in the sector, providing guidance to organisations that want to stay ahead of the curve. It highlights the key digital trends, challenges and opportunities which retailers need to be aware of during 2017, covering topics ranging from customer experience and mobile to data-driven marketing and personalisation.

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Survey Reports

Cross-Channel Marketing in Australia and New Zealand


The Cross-Channel Marketing in Australia and New Zealand report, produced in association with IBM Marketing Cloud, contains a comprehensive analysis of trends, data and best practice relating to the use of cross-channel marketing in the region. The research is based on a survey of almost 300 digital marketers and ecommerce professionals, carried out in September and October 2016.

Cover for Financial Services and Insurance Internet Statistics Compendium

Internet Statistics

Financial Services and Insurance Internet Statistics Compendium


Econsultancy's Financial Services and Insurance Internet Statistics Compendium is a comprehensive collection of the most recent financial services and insurance statistics and market data publicly available on online marketing, ecommerce, the internet and related digital media. A huge time-saver for presentations and reports.

Cover for Digital Intelligence Briefing: 2017 Digital Trends in Financial Services and Insurance

Survey Reports

Digital Intelligence Briefing: 2017 Digital Trends in Financial Services and Insurance


The 2017 Digital Trends in Financial Services and Insurance report explores the effects of digital disruption in the sector, providing guidance to organisations that want to stay ahead of the curve. It highlights the key digital trends, challenges and opportunities which FSI marketers need to be aware of during 2017, covering topics ranging from customer experience and mobile to data-driven marketing and personalisation.

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Survey Reports

Understanding the Customer Journey in Asia Pacific


The Understanding the Customer Journey in Asia Pacific report, produced in association with Emarsys, is based on a survey of almost 1,000 digital marketers and ecommerce professionals in Asia Pacific, carried out between August and October 2016.

Cover for Healthcare and Pharmaceuticals Internet Statistics Compendium

Internet Statistics

Healthcare and Pharmaceuticals Internet Statistics Compendium


Econsultancy's Healthcare and Pharmaceuticals Internet Statistics Compendium is a comprehensive collection of the most recent healthcare and pharma statistics and market data publicly available on online marketing, ecommerce, the internet and related digital media. A huge time-saver for presentations and reports.

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Trend Briefings

Digital Intelligence Briefing: 2017 Digital Trends


The 2017 Digital Trends report, based on the seventh annual trends survey conducted by Econsultancy and Adobe, highlights the key digital trends, challenges and opportunities which marketers need to be aware of during 2017, covering topics ranging from customer experience and mobile to data-driven marketing and personalisation. The report is based on a global survey of more than 14,000 marketers and ecommerce professionals carried out at the end of 2016.

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Trend Briefings

Digital Intelligence Briefings


Econsultancy's Quarterly Digital Intelligence Briefings, sponsored by Adobe, look at some of the most important trends affecting the marketing landscape.

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Survey Reports

The New Marketing Reality


The traditional funnel no longer works. It assumes audiences are linear and predictable in their behaviour. At the same time, it doesn’t take into account the fact that people will act the way they want to act, rather than sticking to a sequence designed by marketers. To help marketers break free from these processes that are stopping them from capitalising on the opportunities that more agile, disruptive companies are enjoying, The New Marketing Reality report, produced in association with IBM Watson Marketing, identifies some key areas ripe for change.

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Survey Reports

Driving Growth With Measurement in a Mobile World


Driving Growth With Measurement in a Mobile World highlights changing attitudes and approaches to analytics and measurement. In a marketing landscape with more data than insights, some organizations are turning to a practical, business outcome-focused model. This report, produced in partnership with Google, is based on a survey of executives at enterprise organizations averaging more than $1B in 2016 revenues.