Econsultancy's affiliate marketing research includes buyer's guides, statistics, market trends reports and briefings. We also have an affiliate marketing RFP, to help you with supplier selection, and a business case, should you need to convince your boss to invest in this area.

Survey Reports

Affiliate Marketing Survey Report 2008


This research is based on a survey of 250 merchants and 150 agencies, containing unique data about the use of affiliate marketing, spending on this channel and its effectiveness.

Survey Reports

UK Search Engine Marketing Report 2008


This 55-page report contains a detailed analysis of the UK search marketing environment, covering search engine optimisation and paid search. Based on the biggest UK survey of its kind. There is a 2009 report available.

Buyer's Guides

Affiliate Marketing Networks Buyer's Guide 2008


The definite guide to the £4 billion UK affiliate marketing industry, with profiles of 17 leading networks, the latest market trends and advice for buyers. The best affiliate marketing guide available.

Event Presentations

Online Marketing Masterclasses 2007 - Acquire Keynote


ACQUIRE Keynote: Kevin Milnes, Head of E-commerce, National Express Kevin Milnes is Head of E-commerce for the UK's number one coach company National Express, running both their digital marketing and web development teams. With more than six yea...

Survey Reports

Affiliate Marketing Agencies Report 2007


This research, carried out in association with buy.at, is based on an online survey carried out in August and September 2007 and reflects the nature of affiliate marketing agencies.

Survey Reports

Affiliate Marketing Merchants Report 2007


This research, carried out in association with buy.at, is based on an online survey carried out in August and September 2007 and reflects the nature of affiliate marketing merchants.

Survey Reports

UK Search Engine Marketing Report 2007


Editor's note: the UK Search Engine Marketing Report 2008 is now available. http://www.e-consultancy.com/publications/search-engine-marketing-report-2008/ The UK Search Engine Marketing Report 2007, carried out in association with search agency...

Survey Reports

UK Affiliate Census Report 2007


The UK's thriving affiliate community represents an important group of internet marketers who collectively generated more than £2 billion in e-commerce sales during 2006. Yet despite their contribution to the growth of internet retail, remarkab...

Trend Briefings

Affiliate Marketing Roundtable Briefing, October 2006


This 10-page briefing is a summary of an Econsultancy roundtable on affiliate marketing (free access). The document contains a write-up of the discussion, an overview of UK affiliate marketing, the latest e-commerce statistics and a section on ...

Buyer's Guides

Affiliate Marketing Networks Buyer's Guide (2006)


The definite guide to the UK affiliate marketing industry, with profiles of the leading networks, the latest market trends and advice for buyers. A 2009 version is available.