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Cover for Affiliate Marketing Weekly Report - Digital Marketing Template Files

Digital Marketing Templates

Affiliate Marketing Weekly Report - Digital Marketing Template Files


Part of Econsultancy's Digital Marketing Template Files, this Excel spreadsheet will help you measure the impacts of your affiliate partners on a weekly basis.

Cover for Measuring Affiliate Marketing: Goals, Objectives and KPIs - Digital Marketing Template Files

Digital Marketing Templates

Measuring Affiliate Marketing: Goals, Objectives and KPIs - Digital Marketing Template Files


Part of Econsultancy's Digital Marketing Template Files, this specific document will help you establish and measure your affiliate marketing goals, objectives and KPIs.

Cover for The Innovation Report

Innovation Report

The Innovation Report


Download our Innovation Report to see examples of tactics and innovative business models across the whole range of digital marketing disciplines, including online advertising, ecommerce, mobile, social media, and search. Companies featured in this report include Kiva, Lastminute.com, Dell and Photobox.

Cover for The Multi-Screen Marketer

Survey Reports

The Multi-Screen Marketer


The Multi-Screen Marketer addresses rapidly shifting media consumption behavior. Consumers are viewing content simultaneously on multiple devices, and brands are learning to chase them across the gaps. This report, conducted in association with the IAB, combines a survey with extensive trend analysis by Stefan Tornquist, Econsultancy's VP of Research.

Cover for The ROI of Tag Management

Survey Reports

The ROI of Tag Management


The ROI of Tag Management examines the challenges of website tag management, and uncovers best practices and solutions. Website tags enable analytics, optimization, and personalization; 88% of surveyed respondents say that effectively managing website tags is fundamental to effective digital marketing. Read this report and learn everything that digital marketers need to know, now.

Cover for Connected TV Smart Pack

Trend Briefings

Connected TV Smart Pack


The Connected TV Smart Pack includes market trends, key statistics and case study examples of companies using connected TV for marketing and provides an overview of the main players in this increasingly important sector. This 80-page report is the fifth in a series of smart packs developed by Econsultancy that are designed to explore emerging trends and new areas relating to digital marketing.

Cover for The SoDA Report & Digital Marketing Outlook Survey

Survey Reports

The SoDA Report & Digital Marketing Outlook Survey


The Society of Digital Agencies' (SoDA) Digital Marketing Outlook Survey results are in. The survey, conducted by Econsultancy, provides evidence on the conservative yet steady growth of digital marketing spend, including social media activities and explosive growth of inbound marketing—suggesting ongoing agency relationship changes and increased demand for digital talent.

Cover for Quarterly Digital Intelligence Briefing: Digital Trends for 2012

Trend Briefings

Quarterly Digital Intelligence Briefing: Digital Trends for 2012


Econsultancy's fourth Quarterly Digital Intelligence Briefing, produced in partnership with Adobe, aims to distil a plethora of data and discussion points into some key digital trends, challenges and opportunities which businesses are (or should be) paying close attention to during 2012. The report is based on a survey of around 600 business respondents predominantly in the United States and Europe.

Cover for Marketing Budgets 2012

Survey Reports

Marketing Budgets 2012


The Marketing Budgets 2012 report, published by Econsultancy in association with Experian Marketing Services, looks at how companies are budgeting for both digital and offline marketing channels this year. The report also looks at the ability to measure return on investment across these channels, and which types of marketing technology companies are most likely to be investing in.

Cover for State of Digital Marketing in Australia 2012

Survey Reports

State of Digital Marketing in Australia 2012


The State of Digital Marketing in Australia report, published by Econsultancy in association with Marketing Magazine, looks in detail at the current level of spending across different marketing channels, how companies are measuring marketing effectiveness and examines the existing levels of industry skills and knowledge.

The next edition of this report will be available at the end of January 2013.