Cover for Online Marketing Masterclasses 2007 - Convert Case Study 1

Event Presentations

Online Marketing Masterclasses 2007 - Convert Case Study 1


Presentaion by Sarah Blair Gould, E-commerce Manager, Boden, at Econsultancy's 2008 Online Marketing Masterclasses event in London, UK. Sarah talks about what Boden do to optimise conversion rates on their site and what works best.

Cover for Affiliate Marketing Merchants Report 2007

Survey Reports

Affiliate Marketing Merchants Report 2007


This research, carried out in association with buy.at, is based on an online survey carried out in August and September 2007 and reflects the nature of affiliate marketing merchants.

Cover for E-commerce Platforms Buyer's Guide 2007

Buyer's Guides

E-commerce Platforms Buyer's Guide 2007


An invaluable resource for those investigating the e-commerce platforms market, with profiles of 20 leading UK vendors. This extensive guide also covers trends affecting e-commerce and tips and pitfalls for buyers. A 2009 version of this report is available.

Cover for Social Commerce Report 2007

Survey Reports

Social Commerce Report 2007


This survey-based report looks at how companies are embracing social media and enabling customers to interact with each other to improve their sales and marketing.

Cover for Online Retail: Checkout Special

Best Practice Guides

Online Retail: Checkout Special


Information and advice surrounding online checkouts, including Design Patterns, Recommendations and References.

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Best Practice Guides

Web Design Best Practice Guide


Our aim in creating this best practice web design guide is to provide a regularly updated, single point of reference covering best practice approaches for all the topics that anyone involved with website design needs to be aware of.

Cover for UK Affiliate Census Report 2007

Survey Reports

UK Affiliate Census Report 2007


The UK's thriving affiliate community represents an important group of internet marketers who collectively generated more than £2 billion in e-commerce sales during 2006. Yet despite their contribution to the growth of internet retail, remarkab...

Cover for Affiliate Marketing Roundtable Briefing, October 2006

Trend Briefings

Affiliate Marketing Roundtable Briefing, October 2006


This 10-page briefing is a summary of an Econsultancy roundtable on affiliate marketing (free access). The document contains a write-up of the discussion, an overview of UK affiliate marketing, the latest e-commerce statistics and a section on ...

Cover for Affiliate Marketing Networks Buyer's Guide (2006)

Buyer's Guides

Affiliate Marketing Networks Buyer's Guide (2006)


The definite guide to the UK affiliate marketing industry, with profiles of the leading networks, the latest market trends and advice for buyers. A 2009 version is available.

Cover for Shopping Comparison - Roundtable Briefing, May 2006

Trend Briefings

Shopping Comparison - Roundtable Briefing, May 2006


Notes from a recent roundtable on Shopping Comparison, where we discussed the latest trends and issues in the sector, which is growing 30% a year according to the latest Econsultancy estimates. You need to register (for free, takes 30 seconds) ...