Event Presentations

The Future of Digital Marketing 2009 - Presentations


The presentations (in Powerpoint and PDF files) from The Future of Digital Marketing event on 17th June 2009 in London, UK.

Best Practice Guides

Customer Experience Benchmarking: Finance Application Introduction


User experience can make or break a company online. In association with Global Reviews, Econsultancy has produced this specific customer experience benchmarking document which highlights the various best practices needed in the area of Finance Applications. Although this document focuses on the financial sector, the processes and practices can be applied across a wide variety of industries. 

Survey Reports

Online Measurement and Strategy Report 2009


An analysis of the web analytics industry based on a survey of digital marketers. The 64-page report and 30-slide presentation contain valuable insights into the use of paid-for and free web analytics tools.

Event Presentations

Endeca E-business Forum: Econsultancy Keynote Presentation


Keynote presentation by Econsultancy CEO Ashley Friedlein at Endeca's E-business Forum in April 2009. The presentation is titled "Beautiful Basics - What you need to be doing really well online to succeed" and looks at numerous examples of best ...

Event Presentations

Bigmouthmedia Online Finance Summit: Econsultancy Presentation


Keynote presentation given by Econsultancy CEO Ashley Friedlein at Bigmouthmedia's Online Finance Summit in March 2009.  Topic of the presentation was Innovation in Online and ways in which financial services companies can innovate. 

Best Practice Guides

Delivering Successful E-commerce Projects


E-commerce project management is complicated at the best of times, given the sheer number of potential challenges involved. This report will help you navigate the challenges, whether you work on the client-side or supply-side.

Survey Reports

Affiliate Marketing Survey Report 2008


This research is based on a survey of 250 merchants and 150 agencies, containing unique data about the use of affiliate marketing, spending on this channel and its effectiveness.

Survey Reports

Online Shopping and Credit Crunch Survey Report


The Online Shopping and Credit Crunch Survey Report, free to Econsultancy users, sheds light on the impact that the economic climate is having on online spending.

Buyer's Guides

Comparison Engines Buyer's Guide 2008


This 143-page report, with profiles of 16 leading comparison engines, is a useful guide for all those investigating the shopping comparison market. Learn about increasing competition in the industry, the challenges of Web 2.0, and the emergence of social shopping.

Buyer's Guides

Affiliate Marketing Networks Buyer's Guide 2008


The definite guide to the £4 billion UK affiliate marketing industry, with profiles of 17 leading networks, the latest market trends and advice for buyers. The best affiliate marketing guide available.