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This report is part of the Search Engine Marketing: PPC – Digital Marketing Template Files bundle. See Digital Marketing Template Files for more details.
Digital Marketing Template Files: Search Engine Marketing - PPC
Files included: 7 files
Titles: Google Analytics Reporting Dashboard, Campaign Troubleshooting Checklist, PPC Ad Group and Keyword Optimisation, Creative Testing, PPC Forecasting, Client Briefing Template, RFP Guidelines and Template
About these templates
Paid search (PPC) is an important part of search engine marketing. We've created template files and have included genuine examples of working PPC documents that should help steer you towards maximising your paid search efforts. These particular documents help you focus on the planning and buying element of PPC.
- PPC Google Analytics Reporting Dashboard (1.47 MB PDF)
- PPC Campaign Troubleshooting Checklist (679 KB PDF)
- PPC Ad Group and Keyword Optimisation (736 KB PDF)
- PPC Testing Matrix (81.7 KB Microsoft Excel)
- PPC Forecasting (67.4 KB )
- PPC Client Briefing (332 KB Microsoft Excel)
- PPC RFP Guidelines and Template (264 KB PDF)
- Search Engine Marketing: PPC – Digital Marketing Template Files
- Digital Marketing Template Files
- UK Search Engine Marketing Benchmark Report 2014
- Search Engine Marketing: SEO – Digital Marketing Template Files
- Paid Search Marketing (PPC) - Best Practice Guide: Shopping Campaigns and Product Listing Ads