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Cover for State of Email and Marketing Automation in South-East Asia

Survey Reports

State of Email and Marketing Automation in South-East Asia


The State of Email and Marketing Automation in South-East Asia report, produced by Econsultancy in collaboration with IBM Marketing Cloud, is based on a survey of over 500 client-side marketers and agency respondents. It looks at the extent to which organisations value email and marketing automation technology, explores how they use the technology they currently have and examines their current and future priorities in this area.

Cover for Digital Shift Report: Q1 2016

Trend Briefings

Digital Shift Report: Q1 2016


Digital Shift, a quarterly service from Econsultancy, is intended as a guide to support strategic thinking. Focused tightly on digital technologies, marketing and ecommerce, it’s about delivering actionable insight on trends that will be significant in the short to mid-term, and which can be used to generate new ideas, improve business performance and stay ahead of the competition.

Cover for Social Quarterly Q1 2016

Internet Statistics

Social Quarterly Q1 2016


The Social Quarterly is a new series of presentations by Econsultancy, which curate the latest trends, developments and statistics in social media. Our experts focus on distilling the most recent data and trends, aiming to provide a guide to what's happening now in social media and what you should be keeping an eye on.

Cover for The Best of Digital Shift 2015

Trend Briefings

The Best of Digital Shift 2015


Digital Shift, a quarterly service from Econsultancy, is intended as a guide to support strategic thinking. Focused tightly on digital technologies, marketing and ecommerce, it’s about delivering actionable insight on trends that will be significant in the short to mid-term, and which can be used to generate new ideas, improve business performance and stay ahead of the competition.

Cover for Career and Salary Survey Report 2016

Survey Reports

Career and Salary Survey Report 2016


Building on our inaugural Career and Salary Survey in 2015 (previously called The Salary Survey), Econsultancy collaborated with sister brands Marketing WeekDesign Week and Creative Review to survey nearly 8,500 people across the marketing, digital, design and advertising industries. This report is based on data provided by those who classify themselves as general marketing and digital professionals, numbering over 4,300 individuals.

In addition, use Econsultancy's Salary Survey calculator to find out whether you're getting paid enough and see how you rank against your peers.

Cover for The Rise of Influencers

Survey Reports

The Rise of Influencers


The Rise of Influencers, a Fashion and Beauty Monitor report in association with Econsultancy, examines the role influencers play in fashion and beauty. It investigates the extent to which brands and businesses within the fashion and beauty space are using influencer marketing, and with what success.

Cover for The Rise of Marketing Technologists in Australia and New Zealand

Survey Reports

The Rise of Marketing Technologists in Australia and New Zealand


The Rise of Marketing Technologists report, produced by Econsultancy in association with IBM Marketing Cloud, is based on a survey of almost 450 marketing, digital and ecommerce professionals based in Australia and New Zealand. The report, which aims to sum up the state of marketing technology in the region, looks at the extent to which companies value marketing technology, how they use the technology they have, and their current and future marketing technology priorities.

Cover for Quarterly Digital Intelligence Briefings

Trend Briefings

Quarterly Digital Intelligence Briefings


Econsultancy's Quarterly Digital Intelligence Briefings, sponsored by Adobe, look at some of the most important trends affecting the marketing landscape.

Cover for Quarterly Digital Intelligence Briefing: 2016 Digital Trends

Trend Briefings

Quarterly Digital Intelligence Briefing: 2016 Digital Trends


The 2016 Digital Trends report, based on the fifth annual trends survey conducted by Econsultancy and Adobe, highlights the key digital trends, challenges and opportunities which marketers need to be aware of during 2016, covering topics ranging from customer experience and mobile to data-driven marketing and personalisation. The report is based on a global survey of more than 7,000 marketers and ecommerce professionals carried out at the end of 2015.

Cover for Value Exchange from Data Exchange

Trend Briefings

Value Exchange from Data Exchange


The Econsultancy Value Exchange from Data Exchange report, in partnership with Acxiom, examines customer relationships as those customers are becoming increasingly data-savvy and data-wary. It also includes recommendations for businesses looking to move away from short-term incentives in return for data, and towards a more sustainable approach.