Enter a search term such as “mobile analytics” or browse our content using the filters above.
That’s not only a poor Scrabble score but we also couldn’t find any results matching
Check your spelling or try broadening your search.
Sorry about this, there is a problem with our search at the moment.
Please try again later.
This is a free 10-page briefing based on an Econsultancy roundtable about Mobile Marketing held in 2007 (registration required).
The document contains the following:
-) A write-up of the key points emerging from the discussion
-) Summary of market trends
-) New statistics
-) Useful resources Topics discussed included: -) Best practice and case studies
-) Maturity of mobile marketing and role in multi-channel mix
-) Consumer use of mobile internet
-) Mobile search
-) Spam and bad practice
Attendees included representatives from the following companies: Econsultancy, Incentivated, Kodime, New Media Edge and Sponge.
- Mobile Marketing Briefing June 2007 (168 KB Microsoft Word)