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Cover for Measurement, Analytics and Optimisation Briefing - October 2008

Trend Briefings

Measurement, Analytics and Optimisation Briefing - October 2008


Download this free 12-page briefing to learn about the latest developments in web analytics, including the future of multivariate testing and optimisation, trends in Web 2.0 and mobile, and challenges resulting from increasing concerns about privacy.

Cover for Online Customer Service Briefing - June 2008

Trend Briefings

Online Customer Service Briefing - June 2008


This free 9-page briefing provides the latest statistics, trends and tips for best practice. Understand when and how to deploy customer service tools, use user-generated content as a customer service tool, and implement multi-channel customer service.

Cover for Social Media Roundtable Briefing - June 2008

Trend Briefings

Social Media Roundtable Briefing - June 2008


Download this free 12-page briefing to learn what's new in social media, including the latest and marketplace developments, tips for best practice, new statistics and valuable resources.

Cover for User Experience Roundtable Briefing - May 2008

Trend Briefings

User Experience Roundtable Briefing - May 2008


This free 11-page briefing discusses the latest market news and developments in user experience. Learn about trends in Web 2.0 technologies, multi-variate testing, behavioural targeting, and measurement and metrics.

Cover for Online PR Roundtable Briefing - May 2008

Trend Briefings

Online PR Roundtable Briefing - May 2008


This is a free 11-page briefing based on Econsultancy's May 2008 roundtable about Online PR.

Cover for SEO Roundtable Briefing - May 2008

Trend Briefings

SEO Roundtable Briefing - May 2008


A free 12-page briefing with trends, search engine changes and developments, and the latest statistics related to SEO. The report also discusses SEO techniques and strategies for link-building.

Cover for Measurement, Analytics and Optimisation Briefing - March 2008

Trend Briefings

Measurement, Analytics and Optimisation Briefing - March 2008


This free, 16-page briefing contains a write-up of an Econsultancy roundtable on Measurement, Analytics and Optimisation.

Cover for Persuasion Marketing Briefing - November 2007

Trend Briefings

Persuasion Marketing Briefing - November 2007


This is a free 9-page briefing based on Econsultancy's 2007 roundtable about Persuasion Marketing.

Cover for Email Marketing Roundtable Briefing, October 2007

Trend Briefings

Email Marketing Roundtable Briefing, October 2007


This is a free 12-page briefing based on an Econsultancy roundtable about Email Marketing which was held in 2007.

Cover for Future of B2B Online Marketing Briefing 2007

Trend Briefings

Future of B2B Online Marketing Briefing 2007


This briefing is a summary of an Econsultancy roundtable on the Future of B2B Online Marketing held in September 2007.