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Measuring ROI on Influencer Marketing best practice guide, produced in association with Fashion and Beauty Monitor, is aimed at helping marketers understand the challenges at hand, explore standardised metrics being used by the fashion and beauty industry and learn best practice tips that will help action a more profitable influencer marketing strategy.
Econsultancy's Implementing a Customer Experience (CX) Strategy Best Practice Guide blends surveys, interviews and case studies to explore how marketers are working to improve customer experience.
Econsultancy's Future of HR in the Digital Age Best Practice Guide explores the impact of digital change on HR and the role of HR on the path to digital transformation.
Econsultancy's Online Video Best Practice Guide covers the four pillars of successful online video strategy in detail with advice, tools and technology tips from across the industry. The four pillars include: understanding audiences, creating content, managing distribution and measuring and attributing success.
This report is part of Econsultancy's renowned SEO Best Practice Guide and has been created with the help and frontline insight of globally-esteemed SEO practitioners, in order to give you the edge in your natural search marketing activity.