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UK Search Engine Marketing Industry Valued At Almost £600m In 2005 - E-consultancy

***Continued PPC growth and keyword inflation to boost spend; emerging trend towards long-term benefits of organic optimisation as Adwords/Overture costs soar; local search to engage newcomers from huge and virtually untapped SME market*** E-consultancy’s latest research into the UK search engin...
Published on: 12:00AM on 23rd May 2005

Adestra announces launch of new email marketing system

Oxford UK – Adestra, the UK based digital marketing agency, today announced the official launch of their new email marketing system- Adestra’s Message Focus. Web based, it has been developed in consultation with Adestra’s clients including Oxford University Press, T&F Informa, and Trailfinders. I...
Published on: 12:00AM on 20th May 2005

Zip Television gets creative with its latest heavyweight appointment

Zip Television, today announces the appointment of Richard Adams as its new Creative Director. Adams, a former Creative Director at YooMedia, has over ten years interactive TV and mobile entertainment experience. His creative responsibilities will encompass much of Zip’s core business including: ...
Published on: 12:00AM on 20th May 2005

Agency.com Launch Interactive Guide to British Airways’ E-Services

Agency.com has created a consumer demonstration for British Airways, illustrating the changes that have taken place within the online services British Airways provides. Over the past four years, British Airways has invested significant resources in making the whole travel process much easier by ...
Published on: 12:00AM on 19th May 2005

The Levi's® Digital Arts Award (LDAA) expands: Call to entry

Now in its 3rd year, the Levi’s® Digital Arts Award (LDAA) is expanding in all directions. For the first time entry is open to everyone (not just art and design students), it has more categories to enter, and it will run over six months instead of two. The award this year will open for entries f...
Published on: 12:00AM on 19th May 2005

hellomagazine.com launches mini video clip feature

Hellomagazine.com, the online extension to HELLO! magazine, is launching a brand new feature which allows users to view a short video clip, as well as reading about their favourite celebrity. Produced in conjunction with thebiographychannel.co.uk, clips are featured in the profile section on hell...
Published on: 12:00AM on 19th May 2005

AKQA unveils innovative interface for new Xbox 360

Stunning user interface delivers intuitive, state-of-the-art experience: AKQA's Interface Design Group has collaborated with Microsoft to create the stunning new player interface at the heart of the Xbox 360, the most powerful next-generation game and entertainment system. The interface, which i...
Published on: 12:00AM on 19th May 2005

AOP Census shows paid-for content is on the increase for Online Publishers

Publishing revenues set to increase with optimistic outlook for broadband and content syndication The latest membership survey from the UK Association of Online Publishers (AOP) has shown that 63 per cent of AOP member companies, all creators of original, quality, branded content, now charge for...
Published on: 12:00AM on 19th May 2005

Cannock Gates (UK) Ltd launches two accessible online shops

Multi-title cataloguer Cannock Gates (UK) Ltd has launched two new sites, both built by e-commerce specialists Digivate. The two sites use one database and one management interface, with the analysis module allowing for joint or split reporting of sales and visitor statistics. Built using Digiva...
Published on: 12:00AM on 17th May 2005

Esker named ‘cool vendor’ by Gartner

Research by leading analyst firm recognises ‘coolness’ of Esker’s hosted faxing and mailing services Derby, UK – May 12, 2005 – Esker Software, the leader in document delivery automation, is named as a ‘cool vendor’ in the ‘Cool Vendors in Knowledge Support, 2005’ report by Gartner, Inc. The lea...
Published on: 12:00AM on 17th May 2005

AKQA launches 3M's biggest integrated digital campaign

Business audiences discover 3M solutions everywhere – interactive film showcases 3M innovation: 3M UK has launched its biggest integrated digital communications campaign comprising online advertising, a website, email and online PR. AKQA created the campaign for 3M which will run until September...
Published on: 12:00AM on 17th May 2005

Clickstream - Major National and International Wins!

Major new client wins: MyTravel (UK), Kiwi Bank (New Zealand) 16 May 2005, Impington, Cambridge – Clickstream Technologies announces two key national and international wins. Its recently fully released Datasherpa™ data capture software tool has been implemented at Kiwi Bank in New Zealand and at...
Published on: 12:00AM on 17th May 2005

Eyeblaster’s first UK ad campaign

Eyeblaster, the global leader in digital marketing technology solutions, has launched its first UK online campaign, which urges advertisers and agencies: ‘Don’t Waste it’. The new rich media campaign highlights the growing need for advertisers and agencies to learn how to best realise the creativ...
Published on: 12:00AM on 17th May 2005

Diverse Organisations Choose Ektron’s Microsoft .NET Content Management System to Help Manage Information, People and Process

-- Ektron CMS400.NET provides out-of-the-box content and document functionality, with a developer-friendly platform for rapid development and customisation -- London, UK & Amherst, NH, May 17, 2005 – In conjunction with the release of Ektron CMS400.NET, Version 5.0 and the AIIM Conference and E...
Published on: 12:00AM on 17th May 2005

Ektron Extends Functionality of Microsoft-based Content Management Solution with CMS 400.NET Version 5.0

– System delivers full document management integration with instant PDF generation as well as Macromedia Dreamweaver extensions, and improved XML index search – London UK & Philadelphia, PA, May 17, 2005 – Continuing a rapid pace in developing one of the industry’s first native .NET content man...
Published on: 12:00AM on 17th May 2005

Viva the weekend: NIVEA launches interactive microsite that organises a girls’ night out

This week, NIVEA launches an online campaign to promote its ‘Soft’ range of products, a multi-purpose moisturising cream for women. Conceived and designed by Skive Creative, the execution takes the form of a microsite that features an interactive ‘invitation’ mechanic. Consumers can enter their f...
Published on: 12:00AM on 17th May 2005

Serco Usability Services publishes guidelines for the design of GPS in-car navigation systems.

Serco Usability Services have carried out independent research to investigate usability issues in the design of in-car GPS navigation systems. The result is a set of guidelines published at http://www.usability.serco.com/research/research.htm#gps Director Owen Daly-Jones says, “in-car GPS system...
Published on: 12:00AM on 13th May 2005

Zip Television challenges viewers to take Veet’s ‘Ouch factor’ test

Zip TV’s latest Veet interactive ad campaign combines key brand extension with unique measurability Today, Zip Television (Zip TV) announces the launch of its latest interactive TV campaign for Reckitt Benckiser’s Veet Wax Strips. The light-hearted advert extends the key brand message from a 30 ...
Published on: 12:00AM on 12th May 2005

Accipiter’s AdManager Hosted Selected to Support

Advanced Targeting Capabilities and Keyword Functionality Are Key Value-Adds Expected to Make an Immediate Impact on Advertising Campaigns LONDON, UK and RALEIGH, NC – May 12, 2005 – Accipiter Solutions, Inc., an online advertising technology leader since 1996, today announced the addition of a...
Published on: 12:00AM on 12th May 2005

TradeDoubler Tracker™ – April 2005

TradeDoubler’s April Tracker™ shows that the recent downturn in consumer confidence, which has impacted heavily on offline retail sales, has not had the same detrimental effect online. Sales volumes grew by 13% compared to March, which equates to an increase of almost 100% compared to April 200...
Published on: 12:00AM on 12th May 2005