IBM Beacon Awards recognise IBM Business Partners for driving business value with smart, innovative solutions

London, February 11, 2014 – Salmon has been named winner of the 2014 IBM Beacon Award for Outstanding Smarter Commerce Solution. This honour has been awarded to Salmon for delivering exceptional solutions that drive business value and transform the way their clients do business.

Neil Stewart, CEO at Salmon said, “As a recipient of this distinguished award, Salmon has clearly set itself apart for delivering innovative business solutions and client satisfaction. This achievement recognises our efforts to deliver commerce services and solutions that help our clients increase sales and deliver personalised user experiences via today’s digital channels.” Stewart continued, “In 2014 we will continue to focus on helping our clients develop their commerce strategies, delivering world-class commerce platforms that underpin their business and support their digital transformation.”

Salmon’s success is demonstrated through a recent UK client, DFS.

“Since implementing our new multichannel platform, we have had a very successful year and an outstanding Christmas with website visitors up 67 percent on the same period last year,” said Russell Harte, Head of Multichannel Development & Delivery at DFS. “Customers are more engaged with our brand, website conversion is up significantly and we are continuing to work with Salmon on ways to grow our business.”

The Beacon Awards are IBM’s premier Business Partner recognition program. Announced at the IBM PartnerWorld Leadership Conference in Las Vegas, Nevada, United States, and selected by leading industry influencers and IBM executives from among hundreds of nominations, IBM's Beacon Awards recognize IBM Business Partners who have demonstrated business excellence in delivering IBM-based solutions resulting in client transformation and business growth. This year’s awards recognized Business Partner achievements across 27 award categories.

“This year’s Beacon Award winners are Business Partners who have truly demonstrated their ability to develop new, advanced approaches to solving challenges while also transforming the way their clients and industries conduct business,” said Marc Dupaquier, general manager, IBM Global Business Partners. “We’re honoured to recognise Salmon for winning the Beacon Award for Outstanding Smarter Commerce Solution and consistently delivering value to our mutual clients.”

For more information about the IBM Beacon Awards, including information about winners and finalists, please visit

About Salmon
Salmon is a highly innovative eCommerce digital agency whose commitment to on-time, on-budget project delivery is increasingly embraced by the leading names in retail, wholesale and manufacturing. Major brands turn to salmon for its ability to define and implement winning strategies to deliver and exploit enterprise level eCommerce, multi-channel operations and digital marketing solutions.

Salmon quickly understands the business vision, creates realistic project plans and efficiently delivers solutions to plan; based around a management process that removes risk from successful project roll-outs. Customers include Akzo Nobel, Argos, DFS, Game, Halfords, Kiddicare, Morrisons and Selfridges.

Salmon is headquartered in Watford, Hertfordshire and has offices in China and Australia. For more details about Salmon visit

Published on: 11:45AM on 12th February 2014