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London – 15th November 2012 - eCircle, a Teradata company (NYSE:TDC) and a European leader in cloud-based global digital marketing, today announced that it has been selected as a candidate for Red Herring's 2012 Top 100 Global Award, a prestigious recognition honoring the year’s technology companies and entrepreneurs from across the globe.

The Red Herring editorial team selected the companies demonstrating the most innovative technologies and business models originating from over 1000 companies from over 40 nations. These companies, representing past Red Herring Asia, Europe and North America awards, are judged on a range of qualitative and quantitative metrics, including but not limited to, technology innovation, financial
performance, growth criterion, management's execution standards, potential globalization of the strategy and market share improvement.

“Technology companies are becoming the bright spot in the economic outlook based on their increasing role within macro-economic environments,” stated Alex Vieux, Chairman of Red Herring. “2012 has confirmed the sector's vibrant activity and its resilience to widespread economic problems. An
unprecedented number of entrepreneurs are attempting to jump ahead of the competition and aspire to make a difference. Breakthroughs obsolete each other faster than ever before. eCircle has performed exceptionally in its field and strongly deserves to be singled out as one of the Red Herring Global Finalists.
At this stage, we are left with the daunting task to select the best qualified companies for the 2012 Top 100 Global Award."

The Finalists are invited to present their winning strategies at the Red Herring Global forum in Los Angeles, November 27-29 2012. The Top 100 winners will be announced at a special awards ceremony on November 29 at the event.

About eCircle:

eCircle, a Teradata company, is one of the leading full-service digital marketing providers in Europe. The company provides cloud-based solutions for email, mobile and social media marketing and offers opt-in
lead generation and email media solutions. Since 1999 eCircle has stood for innovative and efficient digital marketing for customer acquisition and retention. The company became part of Teradata(NYSE:TDC) in 2012 and its digital marketing solutions are being integrated with Aprimo’s marketing
automation offerings to create a global leader in Integrated Marketing Management. The company has headquarters in Munich and additional locations across Europe, and global reach through the Teradata network of offices. For more information please visit www.ecircle.com.

About Teradata:

Teradata Corporation (NYSE: TDC) is the world’s leading analytic data solutions company focused on integrated data warehousing, big data analytics, and business applications. Teradata's innovative products and services deliver data integration and business insight to empower organizations to achieve
competitive advantage. Visit www.teradata.com for details.

Published on: 5:50PM on 19th November 2012