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Unique integration of Macromedia Flex and Straker Shado enables rapid development of Rich Internet Applications

Weybridge, Surrey, UK, March 1, 2005 – A new licensing agreement is enabling Macromedia Flex Rich Internet Application development and ColdFusion MX 7 Enterprise solutions to be embedded in the Straker Shado Content Management System (CMS).

Shado will be the first ColdFusion-based CMS to incorporate Macromedia Flex and CFMX capabilities. “This is a very exciting agreement that will enable Straker to offer package deals to customers for multiple and single servers,” said Tim Jenkins, CEO, Straker Interactive (UK). “We can now substantially reduce the cost of developing multiple Web applications, including Rich Internet Applications that enhance Web site user experiences.”

Shado is an out-of-the-box CMS that is the hub of a comprehensive, feature-rich suite of Web-based applications that enables portals, e-booking, e-commerce, e-forms, Rich Internet Applications and document management. “We have taken Macromedia’s flagship enterprise products and combined them with Shado to create a powerful solution that provides measurable performance benefits and a greater return on investment for our customers,” added Jenkins.

Macromedia Flex represents an evolution in Rich Internet Application development, enabling enterprise developers to deliver Rich Internet Applications using existing tools, design patterns, and infrastructure. Macromedia ColdFusion MX 7 Enterprise is the solution for delivering multiple websites and applications on one or more servers. It includes special features for managing multi-application environments enabling highly scalable, reliable implementations of important business applications.

Straker Shado solutions are benefiting over 300 organisations worldwide in areas including education, public sector, travel and leisure, retail and healthcare.

For further information on Straker Interactive and Shado visit www.strakerinteractive.com email info@strakerinteractive.com or call + 44 (0) 870 7700 315. For further information on Macromedia visit www.macromedia.com

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For further media information contact:

Tim Jenkins
Managing Director
Straker Interactive (UK)
Tel: +44 870 7700 315
Email: tim@strakerinteractive.co.uk

Media representative:
Barry Monk
Next Communications
Tel: + 44 (0) 1732 810644
Email: barry@next-communications.com

About Straker
Straker Interactive is a global provider of next-generation Web applications that enable organisations to gain significant operational and business benefits from their Web content and online activities. Founded in 1999, Straker has built rapid global success through its flagship product, Shado, an easy to use yet extremely powerful out-of-the-box content management system (CMS), which has over 300 installations worldwide. Shado is the power behind hundreds of online initiatives - including Internet sites, intranets, extranets and portals - operating in a wide range of industry sectors, such as government and defence, financial services, education, healthcare, leisure and retail. Straker has UK offices in Weybridge, Surrey, is headquartered in New Zealand, and has offices in Australia and France, as well as distribution in Germany.

About Macromedia
Experience matters. Macromedia is motivated by the belief that great experiences build great businesses. Our software empowers millions of business users, developers, and designers to create and deliver effective, compelling, and memorable experiences - on the Internet, on fixed media, on wireless, and on digital devices.

Published on: 12:00AM on 1st March 2005