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NMA Archive

Forbes mobile traffic rises to 28%

Business news site Forbes has seen mobile traffic more than double over the past year, which chief product officer Lewis D’Vorkin puts down to an increase in social sharing.

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Opinion: Aligning advertiser interests to the evolving publisher world

Spyro Korsanos, CEO, Mediasyndicator

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Radar: Scoopshot

The ubiquity of smartphones has enabled online publishers to harness the power of user-generated content with emerging services such as Scoopshot cashing in on the trend.

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BBCW Labs partner Flooved readies beta launch

BBC Worldwide Labs partner Flooved is due to soft launch its platform in the coming weeks.

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UK online gamers top 33.6m

The number of UK online gamers grew 9% annually to top 33.6m as of the third quarter with 64% spending money on titles including Angry Birds and Halo, according to the latest survey from GameHouse and NewZoo.

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Opinion: The boom in m-commerce heralds a new era of shopping

Mark Curtis, chief client officer, Fjord

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Sweaty Betty eyes crowdsourcing opportunities

Women’s sportswear brand Sweaty Betty plans to use crowdsourcing to influence product development as it embarks on a project to build on its community of advocates.

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Argos to drive mobile uptake via Shazam-enabled ads

Argos is launching its first series of Shazam-enabled TV ads during ITV’s X Factor.

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Mail Online to invest significantly in video content

Mail Online is set to expand its team of video editors in the UK and US over the next three years, and will be making “significant investment” in technology, as outlined in Daily Mail and General Trust’s (DGMT) preliminary trading statement.

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Internet access becoming primary mobile usage, finds survey

Internet access is becoming the primary function of mobile phone usage ahead of calling and texting in the UK according to a survey released today by the IAB.

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Opinion: What the rising demand for data means for consumers

Chris Koopmans,VP and general manager, service provider platforms, Citrix

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BBC Worldwide Labs: Virtual world start-up MiniMonos forms tie-up with Egmont

Ethical children’s virtual world MiniMonos has struck a tie-up with publisher Egmont, marking one its first deals since joining BBC Worldwide’s Labs scheme.

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