Econsultancy APAC’s latest Trends Webinar looks at the latest trends, data and best practice within the State of Cross-Channel Marketing in Australia and New Zealand.

These insights come from Econsultancy’s own research along with collated third-party data and statistics.

This webinar highlighted the results from Econsultancy’s State of Cross-Channel Marketing in Australia and New Zealand report, produced in association with IBM Watson Marketing. The report looks at how marketers in the region progress in their cross-channel marketing strategies.

The live session was hosted by Jeff Rajeck, Research Analyst, APAC at Econsultancy and co-hosted by Antonia Edmunds, Business Leader, APAC at IBM Watson Marketing