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Event Details

September 21 2017 (8:30am – 5:30pm)
TBC, Sydney, Australia
1 day

This exclusive event is invitation only.

Request attendance


Exclusive to 80 senior client side marketers, Econsultancy's Digital Cream is one of the industry's landmark events for marketers to:

  • convene and network with like-minded peers from different industries
  • exchange experiences
  • compare benchmark efforts
  • explore the latest best practice
  • discuss strategies
  • learn from others who face the same challenges with suppliers, technologies and techniques. 

In a personal and confidential setting (It's Chatham House Rules so what's said at Digital Cream, stays at Digital Cream), the roundtable format is a quick and sure-fire way to find out what's worked and what hasn't, an invaluable opportunity to take time out and come back to the office full of ideas.

Roundtable Format

There are 8 roundtable topics and each delegate chooses 3 table topics most relevant to you, each session lasting about an hour and fifteen minutes. Each roundtable is independently moderated and focuses on a particular topic discussing challenges or areas of interest nominated by the table's attendees in the time available. This level of input ensures you get the maximum from your day.

Digital Cream has been devised by the analysts and editors at Econsultancy in consultation with the most senior digital buyers in the world and runs in London, New York, Melbourne, Sydney, Shanghai, Singapore and Hong Kong.

Attendees pick three tables choices from the following full list of topics offered (extra topics will be removed at a later stage. If there is a topic you'd like to discuss which is not listed here, you can suggest it while registering): 

1. Agile Marketing - Develop a more responsive & customer-centric approach

2. Content Marketing Strategy

3. Customer Experience Management

4. Data-Driven Marketing & Marketing Attribution Management

5. Digital Transformation - People, Process & Technology

6. Ecommerce

7. Email Marketing - Trends, Challenges & Best Practices

8. Integrated Search (PPC/SEO) - Trends, Challenges & Best Practices

9. Joining Up Online & Offline Channels Data

10. Marketing Automation - Best Practices & Implementation

11. Mobile Marketing

12. Online Advertising - Retargeting, Exchanges & Social Advertising

13. Real-Time Brand Marketing - Using Data & Technology To Drive Brand Impact

14. Social Media Measurement & Optimisation

>> View past Digital Cream event photos (source: facebook page)

Digital Cream Sydney 2016Digital Cream Singapore 2015Digital Cream Sydney 2015Digital Cream Melbourne 2014 and Digital Cream Hong Kong 2014


Time Activity
08:30-09:15 Registration and Light Breakfast
09:15-09:30 Welcome and Introduction
09:30-10:45 1st Roundtable Session
10:45-11:15 Morning Break (coffee/tea & canapes served)
11:15-11:45 1st Keynote
11:45-13:00 2nd Roundtable Session
13:00-14:00 Lunch and Networking
14:00-15:15 3rd Roundtable Session
15:15-16:00 Moderators Summary Panel and Q&A
16:00-17:30 Networking Cocktail Reception (beverages & canapes served)

Who should attend?

Digital Cream Sydney is free to attend for senior client-side brand marketers - particularly those working for large organisations including publishers, retailers, industry, the hospitality industry, governmental organisations, and have responsibility for managing or buying services for their digital marketing or ecommerce activities as well as want to discuss their issues, challenges and pain points with colleagues.

Each registration for Digital Cream is subject to approval – we will let you know in due course whether your place has been confirmed. A limited number of people from each company may attend and priority will be given to Enterprise subscribers and the most senior job titles. 

Agencies & vendors are invited to discuss sponsorship opportunities with us. (Contact Jefrey Gomez, Managing Director, APAC at jefrey.gomez@econsultancy.com / +65 6653 1911)

Who came last time?

ANZ eCommerce Manager 3M
Digital Marketing Manager 3M Australia
Ecommerce Channel Manager 3M Australia & New Zealand
Regional Digital Experience Lead Amway
Marketing Manager Anglican Retirement Villages
Customer Experience Design Lead ANZ
User Experience Manager ANZ Wealth
Senior Content Producer Australia Post
Social Specialist Australia Post
Ecommerce Manager Avon
Digital Manager Avon Products
Marketing Manager Centaur Software Development Co.
Ecommerce & Digital Marketing Manager Clarins
Head of Digital & Ecommerce Coco Republic
Product Manager - Programmatic Media Coles
Global Marketing Director, Ad Tech Innovation Dell
Digital Manager Diageo
Marketing Director Edgewell Personal Care
Senior Manager - Consumer & Shopper Insights Edgewell Personal Care
Group Marketing Manager EMPR Group
Head of Customer Experience Flexi Group
Marketing Manager Franklin Templeton Investments
Head of Document Outsourcing and Communication Service (DOCS) Fuji Xerox
GM Ecommerce General Pants Co
Digital Marketing Manager Globus
General Manager, Marketing Gunz Dental
Head Of Ecommerce Marketing HP
Manager - Website / Mobile HSBC
General Manager I Quit Sugar
Marketing and Community Manager  ide Group
Ecommerce & CRM Manager Jeanswest
Director, Media and Marketing Operations Kellogg
Media & Connections Manager Kellogg
Associate Director, Digital Marketing Knight Frank
Associate Director, Marketing Knight Frank
Digital Marketing Manager Luxottica, Sunglass Hut
Ecommerce Manager Matt Blatt
Co-founder (Director of Marketing) Neu.Capital
Digital Operations Manager NRMA
Digital Program Manager NRMA
Digital Manager NRMA
Associate Director Optus
Director Digital Customer Engagement & Comms Optus
Group Digital Analytics Manager Page Group
Digital & Social Media Manager Primo Smallgoods
Marketing Effectiveness Manager Qantas Loyalty
Senior Online Marketing Manager, APAC Robert Half
Ecommerce Manager Roofit Online
Manager, Digital Royal Agricultural Society of NSW
Digital Marketing Executive Sapphire Group
Senior Brand Manager Sapphire Group
Digital Marketing Manager Simply Energy
Digital & Social Media Manager Sportsbet
Paid Search Manager Sportsbet
Social Media Manager Sportsbet
Digital Manager St John New Zealand
APJ Ecommerce Manager Symantec 
Digital Business Manager Telstra
General Manager - Digital The Co-op Bookstore
Director of Sales & Marketing The Sydney Boulevard Hotel
Director of Digital The Travel Coporation
Data and Content Manager Tourism Tropical North Queensland
Digital Project Manager Tourism WA
Chief Digital Officer Tyres4U
Senior Product Marketing Manager Tyro
Marketing Manager Ventura Health
Marketing Manager, Transport and Shell Card VIVA Energy
Acting GM Digital Vodafone Hutchison Australia
Digital & Commercial Operations Manager Witchery
Digital Content Manager Witchery
B2B Marketing Manager YourTutor
Director of Consumer Marketing YourTutor




Cost details

This event is free to attend but is strictly for senior client-side brand marketers only. Agencies & vendors are invited to discuss sponsorship opportunities with us (Contact: Jefrey Gomez, Managing Director at jefrey.gomez@econsultancy.com / +65 6653 1911) 

Each registration is subject to approval - we will let you know in due course whether your place has been confirmed. A limited number of people from each company may attend and priority will be given to Enterprise subscribers and the most senior job titles. 


If you are interested in attending, please request your attendance.

For any further questions, please email to apac@econsultancy.com or call +65 6653 1911.

If you are interested in sponsoring Digital Cream Sydney, please email to jefrey.gomez@econsultancy.com

Event Details

September 21 2017 (8:30am – 5:30pm)
TBC, Sydney, Australia
1 day

This exclusive event is invitation only.

Request attendance