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|Subscription Level||Small Business|
|Company / Organization Type||Agency / Consultancy (Marketing)|
|Areas of Expertise||Customer Experience, Data & Analytics, Strategy, Multichannel|
|Industry Focus||Healthcare & Pharmaceutical|
Crusader House, 145-157 St John Street
|Number of Staff||31-60|
|Date Established||1st August 2002|
Blue Latitude Health is a new breed of creative marketing consultancy. We offer the vision of a consultancy with the creativity of an agency.
Our combination of heritage, approach and capability gives us a unique perspective in healthcare marketing. It means we’re ideally placed to unlock the potential in products and services that save and transform lives.
Founded in 2003 as a marketing consultancy with digital expertise, we now work internationally and regionally with some of the world’s most influential healthcare brands in the world. They come to us for forward thinking – a visionary outlook that makes a demonstrable difference to their business.
What we do
From a consultancy background, we’re used to seeing marketing as part of the wider landscape. We provide value across the full panorama of our clients’ marketing challenges:
• Facilitating the organisational change that ensures alignment and
• Developing brand strategy that adds true value
• Designing experiences to genuinely engage customers.
Here are just some of the ways we help in practice:
• Marketing Process development
• Capability building and training
• Lifecycle management
• Positioning and messaging
• Multichannel strategy and planning
• Creative design and execution
• Service design and delivery
• User experience design and delivery
• Measurement and optimisation.
And because we’re fully independent - owned and run by our founders - we’re not tied to any particular technology or third party suppliers. So we’re always free to do what’s best for our clients.
Blue Latitude Heath is 50 strong and based in Central London.
Currently working with 14 of the top 20 Pharma companies, including:, Abbvie, Amgen, Baxter, Bayer, Bristol-Myers Squibb, Eli Lilly, Janssen, Pfizer, and Sanofi Aventis
Research featuring Blue Latitude Health
- The Impact of Digital Beyond Sales and Marketing, 7 Oct 2010
Events Blue Latitude Health has sponsored
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