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BBC iPlayer - frustrating and promising

The BBC released its long awaited online TV on demand service last week, which will provide users with access to BBC programmes from the last seven days.

iPlayer

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Interview: Warner Breaks' Mat Finch on silver surfers

Mat FinchWarner Breaks' Matthew Finch has over eight years experience in the online world, starting out as a developer before moving into e-commerce, online marketing and strategy. He oversees online marketing for Warner Breaks where he has significantly increased online sales and received a number of awards for campaigns.

Here, Mat talks about targeting older internet users - an untapped opportunity for many online marketers...

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Google to begin screening YouTube vids

Google is to launch a system in September designed to prevent copyrighted material from appearing on video sharing site YouTube, according to one of its lawyers.  

Philip Beck said Google would have a library of video 'fingerprints' that would be used to screen new material posted on YouTube, rather than waiting for copyright owners to alert the site's management.

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UK firms blocking access to Facebook

More than 70% of UK businesses are preventing their employees from accessing Facebook while at work, according to a survey.

Many are also reportedly warning their staff that use of the social network at work constitutes a sackable offence - City firms Credit Suisse and Dresdner Kleinwort have both banned use of the site.

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Panorama highlights need for brands to monitor placements

The problems with network buying exposed by Panorama last night have been around for as long as people have been buying adverts.

However, advertisers can still benefit from blind buying thanks to IASH and improved third party ad serving.

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iCrossing acquires web development agency

Digital marketing agency iCrossing has bought Proxicom, a US web development firm that has created sites for firms including Toyota, Epson and Dupont.

The acquisition will make iCrossing the largest private global digital agency, with 550 employees in the US and UK.

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Match.com launches new mobile service

Online dating giant Match.com has launched a new version of its service for mobile users.

The MatchMobile service, provided by Trilibis Mobile, allows users to search through profiles and send and receive text messages when they peak the interest of another member.

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Wikia acquires Grub for open source search project

Wikia, the company led by Wikipedia founder Jimmy Wales, has acquired Grub, a distributed crawling service that will be used to build an index for its Search Wikia project.

Grub, previously owned by LookSmart, has been released  under an open source licence for the first time in four years. It uses volunteers' idle computing resources to contribute to the project.

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Another Facebook ad network launches

One of the most popular Facebook widget developers, RockYou, is to launch its own ad network on the site.

RockYou has some of the most popular apps on the social network, providing slide shows for users, and is aiming to tap into its success by making money from advertisers.

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Xbox is most searched for console in the US

Xbox 360 Microsoft's Xbox 360 has overtaken the Wii as the most searched for games console in the US, according to figures from Hitwise.

The research group's Bill Tancer said the increase in searches was down to a combination of factors - hype about new games, rumours of a drop in prices, as well as 'red ring of death' issues.

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Huge value in ad overlap - aQuantive study

A new study from aQuantive's Atlas Institute has looked at the effects of running ads across multiple publishers, portals and ad networks, and found that this can have a positive effect on conversions.

The study (PDF), (via Google's CPG Blog) found that users that are reached across many sites tend to be more avid media consumers, and are often responsible for the majority of conversions.

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New ad company looks to tap into Facebook user data

Lookery is a new company that's launching an ad network targeted at Facebook applications, helping advertisers reach the social network's 32m users.

It is the brainchild of Scott Rafer, an entrepreneur whose last venture was MyBlogLog, sold to Yahoo! in January for $10m (£5m). He has launched Lookery in conjunction with Compete co-founder David Cancel.

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