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Establishing trust in the buying process

Establishing customer's trust is essential in online retail, there are plenty of reasons why customer may be reluctant to buy online - reports of online fraud are enough to dissuade many people from shopping online.

While nothing is guaranteed to make customers trust your website, there are many things which will damage trust, and trust is very difficult to re-establish once it is damaged.


Startup directory launches

StartupSearch is a new website that gives information on the latest Web 2.0 startups, launched by a former employee of Technorati and Microsoft.

Startup Search tracks web startups, their products, key employees, investment firms, and investment partners. It also tracks the success of startups, using traffic and 'buzz' stats, from Technorati, Alexa and other sources.  

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Kids duck parents' net rules, 'risk identity'

Nearly half of British children frequently visit websites that are either forbidden by their parents or help them meet other people online, new research has found.

According to a survey of 500 people aged eight to 15 and 500 adults, 40% of kids hit websites their parents have told them not to visit.


Google snaps up community photo site

Panaramio, a Spanish website that links photos with the geographical location they were taken at, has been acquired by Google.


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Top ten Facebook widgets

Social network Facebook opened its doors to third party developers last week, allowing users to add apps to their profile pages for the first time.

Since the launch of the Facebook development platform, plenty of widgets have been added to the site. Here's a list of the most popular so far...

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Are you using the clever features of your email platform?

What a horrid, wet and cold bank holiday that was. It probably gave you the same problem I faced; what were we going to do?

Let’s face it; most of us plan something for our bank holidays. But when bad weather comes along, you have to find something else to do, indoors.


eBay buys StumbleUpon for $75m

Online auction giant eBay has confirmed today that it has acquired StumbleUpon, the browsing application that recommends websites to its users, in a deal worth $75m (£38m).

The purchase of StumbleUpon had been rumoured for a few months, with the recommendation site experiencing impressive growth (of 150%) over the past year. It now has more than 2.4m registered users, with 5m recommendations daily.


Calacanis launches human-powered search engine

Mahalo is a new human-powered search engine, brought to you by Weblogs Inc founder Jason Calacanis, which went live today in 'alpha' test mode.



Google shifts in to offline web gear

Google is attempting to bridge the divide between online and offline working by releasing new software that syncronises the two.

At its Developer Day in Sydney today, the company announced Google Gears, an open-source technology platform that allows programmers to build websites that continue to function even without connectivity.


Yahoo! shows biggest UK search share gains

Yahoo! has been the biggest winner among search engines in gaining market share over the last year, according to new statistics.

The Sunnyvale, California, search site's share increased 13% here in the UK, taking it up to 8.6%, Hitwise reported.


Two thirds of employees use social nets for business

Two thirds of business professionals (65%) use social networking websites to help them make professional connections, new research has found.

Despite the likes of MySpace, Bebo and Facebook enjoying a reputation for popularity and frivolity among teenagers and students, the US Institute for Corporate Productivity found 65% of business people use such tools.


US newspaper online ad revenues increase

The Newspaper Association of America is reporting that newspaper sites have seen their ad revenues increase for the 12th quarter in a row.

Online ad revenues for US newspaper sites totalled $750m (£380m) for Q1 2007, an increase of 22.3% on the same period in 2006. In the same period, print ad spending fell by 6.4%.