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Blog

Saga launches silver surfers' social network

Travel group Saga has launched a social network aimed exclusively at the over 50s.

SagaZone, as it is called, features profile pages, forums and blogs for its members.

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Google launches cross-network development tools

Google has thrown down the gauntlet to Facebook with plans to compete with the social network’s hugely popular software development platform.

The devilishly cunning but widely expected move - coming just a few days after Facebook’s strategic partnership with Microsoft - will see the online ad giant allowing developers to build apps and syndicate them across different social media sites.

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The beauty of site optimisation

On my way to work the other morning, I noticed that the stylish apothecary Space NK on Westbourne Grove was closed for refurbishment.

Not something likely to inconvenience me enormously, as its beauty products are aimed predominantly at the discerning ladies of Notting Hill.

It did, however, get me thinking about the cost of redesigning a retail outlet and inevitably, considering my line of work, how that compares to the online retailers I talk to day to day.

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Site combines maps with news content

Yourstreet, a US website, has developed an interesting way of displaying local news content by combining it with Google Maps.

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Chinese mapping firm takes on Google and Microsoft

A Chinese website called City8 is taking on Google and Microsoft's mapping tools by offering street level mapping with an impressive level of detail.

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Google's UK ad revenues overtake ITV1

Google is now generating more ad revenue in the UK than ITV1, according to The Times .

The online ad giant has already overtaken Channel 4 and now has ITV as a whole in its sights.

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Standard Life's Sharon Shaw on strategy and planning

Developing a new digital strategy can be a daunting experience, especially considering the lack of case studies and benchmarks out there.

We spoke to Sharon Shaw, e-commerce manager at Standard Life, and Avenue A/Razorfish's Adrian Gans about their experiences of strategy creation, including budgets, KPIs, incentives and structures. 

Standard Life portal

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MySpace founder 'fibbed about age'

Tom Anderson, the co-founder and public face of MySpace, has been rumbled for lying about his age in his profile – he’s apparently four years older than he claims.

But besides showing how far he was prepared to go to appear in touch with MySpace's yoof audience, and being pretty embarrassing, is this a big deal?

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Let's put the issue of sale duplication to bed

In an industry founded on the ability to deliver marketing that is highly targeted, controllable and measurable, why are we still grappling with issues of sales duplication?

Speaking with one site owner, he estimates duplication of sales is over 30%. Isn't it time we put this issue to bed?

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Web broadcast firm Skinkers nets funding

Skinkers, the online alert technology provider, has bagged $16m (£8m) in a second round of funding led by Acacia Capital Partners.

The company provides news alert services for the London Stock Exchange, CNN, the BBC and others, and recently announced the launch of LiveStation, a P2P live broadcast application.

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NBC/Fox video site Hulu launches in private beta

NBC and Fox's joint online video venture Hulu has launched today. The site will only be available to a few thousand beta testers initially, but its content will be rolled out to Hulu's distribution partners.

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Retailers look to catalogues for online sales boost

More and more retailers are turning to the humble catalogue to help drive their web businesses, according to stats from e-commerce association Shop.org.

The data (via AdAge) shows catalogues are moving up firms’ to-do lists and are increasingly being judged by the ‘flick-to-click’ sales they manage to generate.

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