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Q&A with Nick Reynolds, editor of the BBC Internet Blog

Nick Reynolds has worked at the BBC for the past 20 years in a variety of roles and is currently editor at the BBC's Internet Blog.

I recently asked him a few questions about his work and the BBC's editorial policies and processes...

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Twitter: was there a Ross / Fry effect?

Already enjoying strong growth in the UK, many were predicting that the service would go mainstream after getting after exposure on the Jonathan Ross comeback show last week.

Well, it seems that being discussed by Ross and Stephen Fry has had a significant impact on Twitter's traffic.

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How often should retailers be sending out emails?

Finding the right balance for email frequency is crucial for retailers, but some get it badly wrong and run the risk of annoying customers by sending far too many promotional emails.

Having already put me off the purchase with way too much cross selling during the checkout process, VistaPrint has now compounded the problem by sending my 10 emails in the space of 11 days.

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Is AOL looking to sell Bebo?

Less than a year ago, AOL acquired Bebo for $850m in cash in what is today still one of only a handful of major Web 2.0 acquisitions.

Our resident skeptic, Drama 2.0, criticized the deal and called the suggestion that AOL may have overpaid for the popular social network the "understatement of the year".

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Best Buy 'remixes' it up with developer API

Facing perhaps the toughest economy for retailers in decades, Best Buy is turning to a new group that it thinks can help it boost sales: developers.

The consumer electronics retailer, which operates in the United States and Puerto Rico, may have gotten rid of its biggest competitor after Circuit City was forced to shut its doors but that doesn't mean that Best Buy can relax.

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Case study: Silicon Alley Insider promoting the wrong things to the wrong people

My RSS reader has subscriptions to feeds for several dozen technology blogs that I've come to rely on because they've provided news and information that I find useful and valuable.

I have but one simple expectation: relevance.

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Does the internet need an open video format?

Mozilla, the non-profit foundation behind the popular Firefox browser, is putting its weight behind the development of an open, royalty-free video codec for the internet.

While popular video formats such as MPEG4 are quite robust, most are proprietary, covered by patents and require some sort of licensing on the part of software vendors.

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Confused.com trumpets usability

Insurance aggregator Confused.com has been promoting its new look site recently with a TV campaign which focuses on the usability of its website.

On the ads, Confused.com has got its customers to say what they think about the new-look site, with a focus on the improved user experience. With this in mind, how easy is it to get a car insurance quote on the new site?

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Q&A: Sarah Fay CEO of Aegis Media North America

Sarah Fay, the chief executive of Aegis Media North America, is known for her smarts, a genuine warmth, and not incidentally, the fact that she's one of the most powerful women in advertising in North America, if not the world.

A 10-year veteran of Carat, Fay has steadily risen in the ranks until she ultimately achieved the top slot in 2007, when the company merged the digital and traditional media assets of Carat and Isobar into a single integrated operating unit.

We caught up with Sarah to ask about advertising in a recession, trends in media buying, and what's been surprising and inspiring her since she took up the reins at Aegis.

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Should more etailers be using video?

According to new stats from comScore, the number of US web shoppers watching videos on e-commerce sites has grown by 40% in a single year, as more retailers have started to use them as a sales tool.

A number of UK e-commerce sites are already using video on their product pages to promote items, but should more be doing this? And which sites are using product videos effectively?

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Microsoft IE8 release candidate now available

As Microsoft pushes forward on the path towards Windows 7, the successor OS to a very disappointing Windows Vista, the Redmond-based software company has made an Internet Explorer 8 release candidate available for download.

IE8 will come bundled with Windows 7 and represents Microsoft's effort to maintain IE's always-vulnerable but still-dominant hold on the browser market.

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Best of both worlds? The age of the hybrid content model

Last week, we reported on Encyclopaedia Britannica's pending changes to Britannica.com that would enable users to contribute content to the Britannica's online entries.

The move was clearly designed to take a page out of the book of the user-generated online encyclopedia Wikipedia, which has come to dominate the online market.

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