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Posts in Content

Wikileaks: whistleblowing, investigative journalism isn't cheap

Times are tough for the traditional news organizations. Their business models battered, many question the future viability of the investigative journalism these organizations have historically funded.

Some suggest that nimble internet-based upstarts, possibly staffed with citizen journalists and volunteers, are the future. With lower overhead, these new media upstarts may be able to step in and fill the void. Or so the thinking goes.

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Macmillan, Amazon battle over e-book pricing

Book publishers, like record labels before them, are struggling to adapt to the digital world. And their struggles are only growing larger thanks to the growing e-book market, where a price war has broken out.

The price war, which has driven down the cost of e-book bestsellers, is of concern to book publishers for several big reasons, a primary one being that low-priced e-books could potentially devalue their physical counterparts.

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Should you hire a ghostwriter to be your social media personality?

The rise of social media has posed a challenge to the well-known. That challenge: working social media without being forced to work too hard on social media. After all, if you're rich and/or famous, blogging and tweeting is more likely to seem like a burden on your lifestyle than, say, a pastime.

An obvious solution: hire a ghostwriter. Which is precisely what many business executives, media personalities, professional athletes and celebrities have done. The February issue of Entrepreneur Magazine goes behind the scenes and profiles some of the 'ghostbloggers' who blog and tweet for well-known clients.

12 comments

iPad hoax lessons: people are gullible, trust is overrated

The actions of internet entrepreneur Jason Calacanis, no stranger to controversy, have sparked a debate about media credibility after his off-the-wall tweets about the Apple tablet were picked up by prominent online and offline media outlets.

Prior to the launch of the iPad, Calacanis tweeted that he had been "beta testing" the "Apple tablet" for two weeks and spilled the beans on his experience and the specs. From old media stalwarts like CNN and the Wall Street Journal to new media mavens like TechCrunch and Silicon Alley Insider, 'reporters' were quick to relay Calacanis' claims to their audiences.

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Augmented reality [AR]: The technology is now market ready

Location sensing within mobile devices is reaching a new phase of development and distribution. This new phase, now commercially available for augmented reality developers, delivers powerful local search solutions.

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YouTube readies experiment with paid rentals

When Google purchased YouTube for $1.65bn in 2006, many questioned whether it could turn YouTube's popularity into a big business.

Just over three years later, the answer appears to be 'maybe'. Google has made a lot of progress building an ad-supported business model for YouTube, but that alone might not be enough if YouTube is to realize its full potential.

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UK, Sir Tim team up to free UK government data

Following in the footsteps of the US government, which launched data.gov last year, the UK government has teamed up with Sir Tim Berners-Lee, the 'inventor of the internet', to launch data.gov.uk.

As the domain suggests, data.gov.uk is an online repository for data the government has in its virtual vaults and wants to make more accessible to citizens. From the economy to education, data.gov.uk currently offers just under 3,000 datasets - nearly triple what's available across the pond on data.gov.

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Sky News wants its staff to embrace social media

Most news organizations get that social media is important. And while many are embracing it, in a lot of cases social media is still kept in a silo.

But Sky News is looking to change that. It plans to install the popular Twitter client Tweetdeck on all of its journalists' computers in an effort to encourage them to incorporate social media into their news gathering efforts.

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Is AOL's Seed.com doomed to fail?

AOL CEO Tim Armstrong has a big goal for his newly-independent company: revitalize AOL by turning it into a bona fide content company.

A big part of his plan is Seed.com, AOL's recently-launched content platform. Seed.com essentially employs the same model as Demand Media, which relies on freelance writers and editors to create SEO-friendly content on a mass scale.

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Five markets to watch in 2010

2010 is here. Plenty have made specific predictions about what you can expect this year. Predictions are fun, but sometimes knowing which markets to look at is a better approach.

With that in mind, here are five of the markets you might want to track in 2010.

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ESPN looks to score with 3D

Avatar, the sci-fi blockbuster that has already grossed more than $1bn globally at the box office, has rekindled interest in 3D entertainment.

That's because a lot of the buzz around the movie, which can be viewed in a 3D flavor, can be attributed to the 3D experience.

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Will Google Wave be the stand-out collaboration success of 2010?

Hot on the heels of my previous post on knowledge management, I thought it would be interesting to take a more detailed look at Google Wave.  Of all the announcements in the social media/collaboration space that I’ve had chance to digest this year, Wave has the greatest resonance.

Here I’ll tell you why and hopefully it will encourage a debate from those who are better placed than me to voice an opinion...

19 comments