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Posts in Content

Is there really anything wrong with fast food content?

Talk to many displaced old media types and hear an earful about blogs: they lack standards, don't deliver quality content and they pay their writers far less than what they're worth.

But as we enter the second decade of the 21st century, it looks like bloggers may have a go at crying rivers. Thanks to the rise of companies like Demand Media, which specialize what some argue is large-scale 'content farming', bloggers are now leveling some of the same charges that have been leveled at them.

15 comments

The Guardian makes a splash in the App Store

The App Store is certainly not going to be a panacea for print publishers looking to reverse their fortunes, but The Guardian is proving that getting into the App Store is a worthwhile exercise as the new Guardian iPhone app has been purchased 9,000 times since launch.

At a price point of £2.39, that amounts to over £21,000 in the first 48 hours (before Apple takes its 30% cut). Good enough to give the app the top spot on the list of top UK paid apps, and the second spot on the list of top US paid news apps.

1 comment

The tech decade in review

January 1, 2010 doesn't just mark the beginning of another year. It marks the passing of a decade. A decade in which the internet technology really came into its own.

Here's a look at some of the biggest tech events and trends that changed the world in the past ten years.

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Could Amazon's Disc+ On Demand rescue DVD sales?

Selling DVDs is a tough business. Just ask movie studio execs, who have watched as digital downloads and cheap rentals have cut into what was once a far more lucrative business. DVD sales started declining years ago and the pace of the decline isn't slowing. In the first half of the year, sales fell more than 13%.

So what's a studio exec to do? Right now, some seem willing to do whatever it takes to beat back the rise of rentals. But perhaps they should instead be having lunch on a regular basis with Jeff Bezos as a new Amazon.com promotion might be worth a look as a new business model.

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Can AOL find success in niches?

The CEO of newly-independent AOL, Tim Armstrong, knows that AOL's future is not its past. But that doesn't mean AOL can't recapture some of the glimmer it's lost over the years.

In an effort to accomplish that, Armstrong is changing AOL's its focus by, well, getting focused.

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Are tech retailers missing a trick with customer reviews?

You should all know the rationale for retailers putting customer reviews on their websites. What is less explored is how customer ratings & reviews can be integrated with content from independent experts, respected industry voices whose opinions influence the masses.

Media sites are great at providing expert reviews and news content but retailers rarely look at the potential for content syndication in supporting website and conversion optimisation.

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The Econsultancy Innovation Awards 2009: The Winners

After weeks of judging, occasional arguments, far too much coffee and – thankfully - lots of internal support, we are now in a position to reveal the winners of our 2009 Innovation Awards.

The judges felt that the standard of the 400 or so entries was remarkably high, and that the winners represent innovation, which can be defined in pure technology or creative terms, but also in context to an organisation or sector. The judging panel included Econsultancy’s in-house internet fiends and a bunch of third party experts. 

Our hearty congratulations to all the winners, and also to the shortlisted runners up, and particularly to the ‘highly commended’ runners up named below. Kudos, glory and acclaim to all who triumphed.

13 comments

Rupert Murdoch clears the air on the future of journalism

Rupert Murdoch's media empire produces news, but he also has a habit of making it himself. Most recently, he was a headline-creator when he stated he'd be pulling his websites out of Google's index.

Journalism in the 21st century is clearly something that matters a lot to Murdoch, both financially and personally. And in an op-ed piece in his own Wall Street Journal, Murdoch laid out his views on where he sees journalism going, and who needs to stay out of it.

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Reuters targets consumers with its new design

Tis the season to redesign. CNN recently launched a new look for CNN.com, and now news service Reuters has launched a new look for Reuters.com.

But while CNN.com's redesign was all about the content, Reuters' redesign is all about the focus. The new Reuters.com design is all about one thing: making the website a much more attractive destination for consumers.

0 comments

What a lot of rubbish everyone is talking about Google and paywalls

The biggest load of old rubbish ever has been written about the changes to Google's first click free program. Here's a round up of who understands what they are talking about (and might survive with a paywall) and who hasn't got a clue ...

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A journalist’s guide to SEO

Last week the BBC announced it was to start optimising its headlines in an attempt to gain greater visibility in the search engine results pages, so I thought I’d take a look at journalism and the web.

50 comments

It's time to get rid of the word 'microblogging'

The word 'microblogging' has been popularized by services like Twitter. It's not too difficult to see where the word came from.

But when I read a post the other day on TechCrunch by Erick Schonfeld entitled "Blogging Vs. Microblogging: Twitter’s Global Growth Flattens, While WordPress’ Picks Up", the first question that popped into my mind: is 'microblogging' really blogging at all?

5 comments