Posts tagged with Stats

Christmas Day online sales up 29%

More people are choosing to do their online shopping on Christmas Day than ever before, with sales rising by 29% to reach £132m.

Boxing Day saw even higher sales of £281m, according to IMRG. These stats are backed up by an eDigitalResearch survey (PDF) of consumers' online activity over Christmas.

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Online video views blew past 30 billion in November

Thirty billion - that's a lot of videos. In fact, it's an all-time record for videos viewed online in the U.S., when online video views actually approached a number closer to 31 billion in November. With over 12 billion videos viewed, Google sites accounted for the lion's share of all that goggling. Overall, more than 170 million viewers watched an average 182 videos each.

comscore video metrix november 2009

comScore Video Metrix, which released these figures, also found Hulu achieving new highs with 924 million video views. The average Hulu viewer watched 21.1 videos that, another record for the property. Google video viewers watched an impressive 94.7 videos each on average, however it's notable that the overwhelming majority of these were on YouTube, which generally tends to feature much shorter clips.

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comScore: U.S. online holiday spend hits $29.1 billion in 2009.

The retail market is still recovering from the recession, but online there are more than glimmers of hope. Mostly because successful retailers are investing in the space, focusing on making consumers happier and bringing in higher earnings. According to comScore, retail ecommerce hit $29.1 billion this holiday season. That's up 4% since last year. Also important is the fact that consumers are happier with their experiences shopping online — and are likely to spend even more money in the space next year. 


Nielsen: Consumers will pay for online content. But not all of it.

The issue of charging for online content is coming to head as companies watch their advertising revenues dip and costs rise. But a new survey from Nielsen provides new hope for content providers looking to monetize in the new economy: consumers are willing to pay for content. But the value of that content differs across media and location.

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More smartphone users shopping with their mobiles

More evidence for the growth of mobile commerce is provided by stats released yesterday which show that 37% of US smartphone users have made a (non-mobile) purchase on their handsets in the last six months.

The Compete stats come from its Smartphone Intelligence Survey. Here are some of the highlights...


Web users now spending 13 hours per week online

The average Internet user is now spending 13 hours online per week. And chances are 50/50 they bought something online this past week, too.

The average time spent online increased from 7 hours in 1999, 2000, 2001 and 2002, to between 8 and 9 hours in 2003, 2004, 2005 and 2006.  In 2007, it jumped to 11 hours.  Last year (in October after the financial crisis broke and before the presidential election) Internet users were online for 14 hours a week, double the tally from earlier years. These and other findings come from a recent Harris Poll.


Xmas 2009 online retail stats round up

Predictions for online retail this Christmas have been generally positive, and initial results seem to be bearing this optimism out.

I've gathered together some stats on e-commerce spending for the holiday season so far...


Morgan Stanley: Mobile web will be 2X the size of desktop internet

iphoneThe mobile web is poised to be big. Really big. In fact, Morgan Stanley is estimating it's going to be at least twice the size of the "desktop internet."  Within five years, the report predicts more users will connect to the web via mobile devices than PCs.

Morgan Stanley's report on the topic is truely massive: a 424 page report covering eight major themes; and an accompanying 659 slide PowerPoint deck. Both are available for download on the company's website.


Publishers need to do more to monetise international traffic

Publishers could be missing out when it comes to international visitors to their sites, with only 17% of revenue coming from overseas visits, despite international traffic accounting for 28% of visits. 

This is one of the findings from the Econsultancy's Online Publishers Survey Report, produced in association with the Rubicon Project.


Royal Mail strikes cost etailers £53m

The latest stats from IMRG suggest that the postal strike in October cost £53m in lost sales online, as growth dipped during the month. 

Total online retail sales for October were £4.2bn, up both on last year's and September's figures. However, growth dipped in the last two weeks of the month, as the strikes affected consumer confidence.


Hard graft is needed to make social media pay

Many companies are enthusiastic about social media but are struggling to get real value, according to Econsultancy research published this week.

The good news for companies is that investment in time and resources can pay dividends ... provided that the strategies and tactics employed are closely aligned with business objectives.  


Round up of Christmas e-commerce predictions

While there are still concerns about the economy, the outlook for online retail this Christmas seems generally bright, with a number of consumer surveys predicting an increase in consumer spending online. 

I'll check back in January to see if these predications and surveys turn out to be accurate, but here's a round up of recent stats on e-commerce this Christmas...