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Posts tagged with Nest

nest

Nest's termination of Revolv shows how IoT can sting consumers

What does Google's closure of Revolv (the smart home hub) tell us about the potential pitfalls of the internet of things?

Let's stir things up a bit and look into the not-so-distant future.

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Nest Protect night time

Mobile marketing lessons from the Nest Labs success story

Nest Labs meteoric rise to $3.2bn acquisition by Google in three years has been powered by three principles you can apply to your mobile marketing.

Nest Labs is a Silicon Valley based disruptor dedicated to 'transforming people’s lives' with connected devices for the home that are both rational and emotional.

Founded by Tony Faddell, ex-Apple iPod lead inventor, Nest has been acquired by Google for $3.2bn. It has launched two products to date: the Next Learning thermostat and Nest Protect smoke alarm.

The smoke detector has to be one of the most ugly, unloved, annoying (but important) household devices we have around us. And Nest reinvented it…

The Nest Protect is a smart smoke detector and the principles of its design, user interface and concept speaks to three key best practices in Mobile development.

It’s a case study in considered care and empathy. They’ve produced a wonderful, differentiated product in a commoditized market that justifies its price premium.

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