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Posts tagged with Ftc

Facebook makes a huge privacy flub - again

Facebook is on top of the world. Its continued growth is nothing short of amazing and it now has over 175m members worldwide. It's adding 600,000 each day.

Of course, Facebook has yet to turn its popularity into the type of revenue it needs to thrive long-term but if there's one thing that could bring Facebook down, it's not revenue. It's privacy.


Major ads groups unite for good behavior

It's not easy to get multiple large trade orgainzations on the same page, and to speak with the same voice, but that's exactly what the major US trade orgs are doing in the face of potential federal regulations governing behavioral advertising practices.

The American Association of Advertising Agencies (4As),  the Association of National Advertisers (ANA), the Direct Marketing Association (DMA), and the Interactive Advertising Bureau (IAB) have banded together (along with the Better Business Bureau) "to develop a cohesive and far-reaching self-regulatory effort for interactive advertising."

ad orgs logos