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Posts tagged with Eu Directive

The EU Consumer Rights Directive: should etailers be worried?

After the fiasco that was the EU 'cookie law', the words 'EU directive' are sure to strike fear in the UK's marketers and ecommerce professionals. 

Now, there's another EU directive on the way, which has implications for UK retail. It's the Directive on Consumer Rights and aims to improve consumer protection when shopping online. 

To be fair, there are some good points in the directive, but also some that may concern retailers if this comes to pass, depending on the final implementation. 

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