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Posts tagged with Amazon

12 excellent ways to present ecommerce shipping information

The number one cause of cart abandonment is hidden delivery costs at the checkout.

A study conducted in 2013 by eDigitalResearch and IMRG, found that 77% of online shoppers have abandoned their basket in the past year, with 53% citing unacceptably high delivery costs as the main reason for bailing.

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Ecommerce consumer reviews: why you need them and how to use them

61% of customers read online reviews before making a purchase decision, and they are now essential for e-commerce sites. 

User reviews are proven sales drivers, and something the majority of customers will want to see before deciding to make a purchase. 

Here are some compelling stats on user reviews, why they are great for SEO, why bad reviews are valuable, and how to use reviews in navigation and on product pages...

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New Amazon algorithm to shake up product reviews

In an effort to make product reviews more useful to its customers, Amazon is making several major changes to the way reviews are displayed and ratings are calculated.

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Amazon muscles in on supermarkets' search rankings

A recent study found that Tesco was the most visible supermarket website in mobile searches on Google UK. 

This may come as no surprise, since Tesco dominates the grocery market in general. What is surprising though, is how much Amazon has muscled in on this market. 

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Amazon targets teen shoppers with Amazon Allowance

In an apparent effort to capture more spending from teenage shoppers, Amazon has unveiled a new service that makes it easier for parents to fund their kids' online purchases.

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Three lessons all retailers can learn from Amazon

Amazon is one of the largest companies in the world and retailers can certainly learn a thing or two from the ecommerce giant.

Every once in a while, a company completely changes the way businesses and consumers think. Ford changed the way we look at cars, Apple changed the way we look at computers and Amazon changed the way we shop. 

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Does Amazon finally care about fake reviews?

This week Amazon sued four fake review companies. But does it just pretend to care?

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Will Amazon Dash be an ecommerce breakthrough for CPG brands?

When Amazon announced Amazon Dash, a device that lets consumers reorder common household products ranging from peanut butter to paper towels through their AmazonFresh accounts, many thought it must be an early April Fool's joke.

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How the new EU VAT rules and MOSS affect you

Controversial new EU VAT regulations came into effect on 1 January 2015.

How do they affect your business?

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How retailers handle site search for the most popular Christmas gifts

In which we take a selection of the most popular gifts this Christmas and see how some of the top UK retailers’ site search handles them.

When I begin typing ‘Frozen Snow Glow Elsa’ into Amazon’s search box, will the item immediately appear at the top of the predictive text suggestions? When I search for ‘Nerf’ at John Lewis will the first product listing be its most popular model ‘The Demolisher’. Will Toys R Us direct me to the correct ‘Transformers Grimlock’ toy?

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Black Friday

All the stats you need from Black Friday & Cyber Monday 2014

I solemnly swear that this is (probably) the last Black Friday/Cyber Monday post we’re going to write this year.

We’ve potentially been guilty of overdoing it, but then when the whole ecommerce world goes mad for a sales event it's hard to avoid getting swept up in the hoopla.

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Why Amazon was the winner on Black Friday

Last year Black Friday was a relatively new promotional concept for retailers in the UK. 

Fast forward 12 months and you’d be hard pressed to find a UK consumer who hasn’t heard of Black Friday or been on Amazon. 

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