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Posts tagged with Add To Basket

Ecommerce best practice: the 'basket add'. What is it and how should it work?

As a bit of an ecommerce geek, I'm interested in the tiny things on sites, and today it's the way sites indicate that customers have successfully added an item to their shopping baskets and usher them towards the checkout. 

While this may seem a bit niche, there is a value to providing some sort of feedback to the customer and also to indicate the position of the cart/basket link. (For now, I'm going to call it the 'basket add').

So, here are some examples of how ecommerce sites are doing this...

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