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Author: Robert Andrews


Robert is a journalist and publisher focusing on technology, culture, media and business communications.

Having helped set up some of the UK's earliest content sites, he spent four years at BBC News Online and bagged a regional "internet journalist of the year" commendation.

Robert has written for Wired News, New Media Investor, PC Plus, New Musical Express and more, and has appeared in Time magazines, Los Angeles Business Journal and on BBC radio.

Dollar-pound rate 'unfair' on US e-marketers

A US pay-per-click marketing agency has complained the current rate of the dollar against sterling leaves UK advertisers with an unfair advantage over their American counterparts.

The pound yesterday rose to a new high of $2.0170 - and concern is growing Stateside.


AdSense for YouTube video ads spotted

One of the first AdSense advertisements in a YouTube video has been spotted in the wild.

The video in which the ads are embedded includes two tell-tale yellow segments in the time seek bar.


Google, others sued over parked domain ads

Google is among a host of web firms facing a lawsuit from companies complaining about programmes that place online ads on unused, parked domain names.

Vulcan Golf filed the complaint in Illinois arguing the practice, by which individuals register attractive domain names but place only ads on them, is a "shocking and egregious, intentional, bad faith scheme to generate revenue and profit from illegal and deceptive actions".


Google Earth launches charity outreach

Google Earth las launched an outreach programme designed to give charities and other non-profits tools to best use the 3D landscape environment.

The company will give organisations access to tutorials, guides, case studies, forums and software to produce data layers with which they can add rich, location-based information to the environment.

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IBM serves up Second Life Wimbledon

Imagine a Wimbledon where rain never stops play. IBM has recreated the tennis event inside Second Life.

photo: Ian Hughes/Snapzilla


AOL offers shoppers Shortcuts coupons

AOL is set to launch an coupons programme allowing users to save money on online purchases with selected etailers.

Dubbed AOL Shortcuts, the project will mimic real-world coupons promotions, but will instead ask consumers to click web ads in order to receive offers.


Bank tests mobile Visa payments

US bank Wells Fargo is to begin testing Visa's mobile payments system with 50 of its own employees.

Introduced earlier this year, the system allows customers to buy goods using mobiles equipped with special chips that can be swiped over retail scanners.


Canada web ad spend to grow fastest, forecast says

Online advertising spend will grow faster in Canada than anywhere in the world over the next four years, according to a heavyweight new PricewaterhouseCoopers report.

PwC's Global Entertainment and Media Outlook, which looks at the international media industry between 2007 and 2011, forecast the amount of money advertisers spend online will grow to US$2.03bn (£1.02bn) by 2011.


Threadwatch to shut on Friday

Threadwatch, a web community dedicated to posting and discussing internet marketing news, will close on Friday, its proprietor said.

Aaron Wall explained that he did not have the time to take the site mainstream, counter competition from a growing number of blogs and keep contributors on the straight and narrow, thanks to new personal commitments.


International domains on ICANN agenda

Overseas businesses may soon be able to register domain names with foreign characters.

The Internet Corporation for Assigned Names and Numbers (ICANN) is meeting in Puerto Rico this week to discuss allowing characters with accents or in entirely different scripts to be added to the internet system.


Blue sky thinking from Expedia artists

Online travel site Expedia gathered hundreds of budding artists in Trafalgar Square, London, for a summertime outdoor branding campaign.


Business.com could sell again for new record

Domain name Business.com could sell for between $300m and $400m this year, according to a report in the Wall Street Journal.

The name went for a then record $7.5m when it was bought by two entrepreneurs at the height of the dotcom boom in 1999.