Author: David Moth

David Moth

David Moth is Editor and Head of Social at Econsultancy. 

Foursquare becomes social search engine with new Explore feature

Foursquare has added an ‘Explore’ function to its website, which effectively turns its billions of check-ins into a social search engine.

Data from 1.5bn check-ins is now available in the form of local recommendations when users search for a service in a particular town via their computer.

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88% of US businesses now monitor online feedback: infographic

88% of US businesses are now actively monitoring online feedback and conversations online, according to a Forrester Consulting survey released today.

However, the Dell-commissioned report also found that only 6% of companies consider listening and digital engagement to be integral to their organisations.


Four Seasons unveils $18m website

Luxury hotel chain Four Seasons has unveiled a new website that cost an eye-watering $18m to develop.

The result of the investment is a slick, bright website, with a new booking process, social media integration and personal profile technology that allows users to set preferences and create a more targeted online experience.

It is also optimised for mobile, which provides access to a scaled-down site that includes videos, images, room rates and booking.


Visa and La Caixa make Barcelona contactless for MWC

A new deal between Visa and Spanish bank La Caixa will see contactless payments rolled out across Barcelona.

One million NFC-enabled cards will be issued, 500 ATMs upgraded and 15,00 new point-of-sale terminals installed around the city.

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$4.8bn virtual currency market: the expert's view

With Juniper predicting that mobile in-game purchasing will hit $4.8bn by 2016, this is a market that brands can’t afford to ignore.

But can companies take a share of the virtual currency revenue, or are they restricted to using it as an opportunity to promote their brand through sponsorship and ads?

The opportunity is muddied further by the dilemma of whether to charge per download or follow the freemium model and rely on in-game purchasing for monetisation.


Apple and Amazon top m-commerce customer satisfaction charts

Apple and Amazon’s mobile sites produce the highest level of customer satisfaction in the US, according to a new report from ForeSee

During November and December ForeSee surveyed users of the top 40 US retailer sites by sales volume, and was able to collect statistically-reliable data for 16 of them.


Christmas sales fall at Tesco despite 14% boost in online revenue

Tesco has reported ‘disappointing’ Christmas sales figures, despite a boost in online trading.

Excluding VAT and petrol, sales in the six weeks to January 7 2012 were down 2.3% year-on-year.


Cadbury turns to Google+ to launch Bubbly bar

Cadbury has used its social media profiles to launch a new chocolate bar, the Dairy Milk Bubbly.

The chocolate brand announced the new product exclusively on Google+, but the initial release was followed quickly by mentions on Facebook and Twitter.


YouTube accounts for 25% of visits to social sites in December

Google maintained its dominance of the search market in December, hoovering up 91.7% of all searches in the UK.

Statistics from Experian Hitwise also reveal that YouTube also had a bumper month, accounting for 25% of visits to social networking sites.

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Should social media be a bigger part of the Fabergé egg hunt?

Fabergé, famous for its jewelled eggs, is gearing up for a Big Egg Hunt promotion in London, due to start on Shrove Tuesday 2012.

For 40 days and 40 nights there will be 200 Fabergé eggs, decorated by leading artists, designers and jewellers, hidden around central London.

By collecting a map or downloading an app, people can take part in the hunt - which aims to raise £1m for charity.

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Facebook places ads alongside social updates in the news feed

Facebook has started placing ads within its news feed, meaning they now show up next to social updates from your friends.

The ads can only feature in a user’s news feed if they or a friend have already ‘liked’ the brand.


Google adds social content from Google+ into search results

Google has added a new function called 'Search, plus Your World' that gives prominence to content from Google+ within search results.

To be precise, there are actually three new features – People and Pages, Personal Results and Profiles in Search.