Author: Ben Davis

Ben Davis

Ben Davis is Deputy Editor at Econsultancy. He lives in Manchester, England. You can contact him at ben.davis@econsultancy.com or follow at @herrhuld.

edited

How machine learning can set fashion ecommerce strategy & product assortment

Machine learning is having a big impact on fashion retail.

We recently caught up with senior data scientist Joe Berry at retail tech company Edited and asked him about trends in this area, as well as how the Edited product uses machine learning to help set retail strategy.

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nicky lloyd

A day in the life of... an agency planner

This week we get an insight into the mind of an agency planner - namely, Nicky Lloyd of Six.

Before we get stuck in, remember if you've got itchy feet yourself, you could do worse than checking out all the digital marketing and ecommerce jobs listed over on the Econsultancy jobs board.

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mobile

Ask the experts: Mobile SEO trends, challenges & strategy

We're starting a new series of 'ask the experts' articles on the Econsultancy blog.

For our first installment, we've caught up with a bunch of SEO veterans to ask them about mobile SEO. The questions we asked are as follows – you can read them all or jump straight to a question by clicking on it in the list below.

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richard corps

A day in the life of... MD of an augmented reality company

Everybody loves a bit of augmented reality – an exciting technology tipped to have a big impact but not yet having realised its potential (Snapchat and Pokémon aside).

So, who better to interview for our latest Day in the Life feature than Richard Corps, MD of Ads Reality?

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sean connery

The most joyful digital news stories from this week

Hello reader, welcome to our weekly roundup of enjoyable stories that don't really feel like 'work'.

It's been a pretty good week for 'and finally..' stories, my favourite involving using AI to trim lettuces. Let's get stuck in.

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privacy

GDPR requires privacy by design, but what is it and how can marketers comply?

Privacy by design is a fairly old concept in systems engineering and its general meaning is pretty obvious.

Wikipedia describes it as "not about data protection" but rather "designing so data doesn't need protection," with the "root principle based on enabling service without data control transfer from the citizen to the system" (i.e. the citizen is not identifiable or recognizable).

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peugeot

With Peugeot now selling cars online, how is retail influencing automotive?

There was a time around 2006 when a slow news day might have seen stories about outrageous eBay purchases, such as Roman Abramovich and his $85m online purchase of a 'Gigayacht'.

The thought of such big numbers and such large items exchanging hands over the internet was astonishing to some people who did not yet trust the internet enough to buy a washing machine online, let alone a super yacht.

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The best APAC digital marketing stats from August 2017

August was a good month for digital marketing studies in the APAC region.

Here's a roundup of the most interesting nuggets. Remember to check Econsultancy's Internet Statistics Compendium if you can't find what you're looking for.

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elitesingles

Brand marketing chief at EliteSingles on metrics, channel mix and the future of dating

Bart Visser is Director of Brand Marketing at EliteSingles and one of the excellent speakers appearing at the Festival of Marketing, October 4-5 in London.

I caught up with him to ask a few qeustions about marketing a dating service and he provided some fascinating insights. Before you start reading, a reminder that you can buy your Festival tickets and view the agenda here.

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Eniko Tarkany-Szucs

A day in the life of... solutions consultant at Sprinklr

This week we spend a day in the life of Eniko Tarkany-Szucs, solutions consultant at Sprinklr, provider of enterprise social media management software.

If you're looking for a new role yourself, see the Econsultancy jobs board, or take our Modern Marketer quiz.

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joy

The most joyful digital news stories from the last week

Tired of stories about SEO, CRO, CRM and XYZ?

This is the antidote to every known digital marketing acronym - a roundup of silly stories from the past week. Hope you enjoy it as much as I do, friends!

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premier league logo

How Premier League club websites are changing: A Swansea and Stoke case study

The football season is well and truly under way and very happy am I.

If you're a football fan or a fantasy football obsessive, you'll be more than familiar with Premier League and football club websites, and how some have improved immeasurably over the past couple of seasons.

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