{{ searchResult.published_at | date:'d MMMM yyyy' }}

Loading ...
Loading ...

Enter a search term such as “mobile analytics” or browse our content using the filters above.


That’s not only a poor Scrabble score but we also couldn’t find any results matching “”.
Check your spelling or try broadening your search.


Sorry about this, there is a problem with our search at the moment.
Please try again later.

Earlier this year, I was surprised to find this post on Indoor Google Maps was quite popular.

Maybe it was because lots of people weren’t aware of Indoor Google Maps. Maybe it was because we’re all quite nosy, fans of MTV Cribs and the old British favourite, Changing Rooms.

Well, I thought I’d collect some of the coolest examples of Google Business Photos, the indoor equivalent of Google Street View.

These are the weirdest, most wonderful and beautiful 360 degree interactive tours. They appear in Google searches, Google Maps, and Google+ Local.

Anyone can use Google Business Photos (and be successful with them) apart from legal establishments and museums (this imagery is supported through Google Art Project). Admittedly a few of my examples aren’t businesses.

Econsultancy London even got involved (though we’ve recently upped sticks).

So heck, why travel, why leave the house when you can experience all this from your desktop? Enjoy!

1. Chataigner Yves

A Parisian cheese shop.

2. Sheikh Lotfollah Mosque, Iran

3. uShaka Marine World, South Africa

4. Toy Joy

An Austin toy shop. I couldn’t embed this one but you can click to explore. 


5. Emirate A380

An aeroplane!

6. The Catalonia Parliament, Barcelona

7. Nasir Al Mulk Mosque, Shiraz, Iran.


8. Uncommon Objects

An Austin antiques shop.

9. Sarastro

A London restaurant.

10. Lung Shan Temple, Hong Kong

Ben Davis

Published 31 January, 2014 by Ben Davis @ Econsultancy

Ben Davis is Deputy Editor at Econsultancy. He lives in Manchester, England. You can contact him at ben.davis@econsultancy.com, follow at @herrhuld or connect via LinkedIn.

1017 more posts from this author

Comments (13)

Save or Cancel
Gemma Holloway

Gemma Holloway, Digital Marketing Executive at Koozai

Such a simple yet awesome post!? I'm curious did you sit and discover these images or where they crowd sourced?

over 3 years ago

Ben Davis

Ben Davis, Deputy Editor at EconsultancyStaff


Half were shamelessly taken from here:


The other half I found by scouting around, though some aren't as explorable as the full-on photographed interiors. i.e. in some you can only crane your virtual neck and can't pad around barefoot. Which has reminded me of this poem:


over 3 years ago

Gemma Holloway

Gemma Holloway, Digital Marketing Executive at Koozai

No harm in sourcing content from elsewhere I guess - Especially as you've put your own spin on it.

Thanks for sharing the poem :) Put a nice calm feeling to a busy Friday afternoon.

over 3 years ago


Mr Droogle

We're rather proud of these ones we did -
• Crieff Hydro (Scotland’s biggest & first in the world with ‘PoolView’ – click Button 1 under the compass) - http://goo.gl/maps/k2I04 Also find the 'Easter eggs' in the Ballroom – Button 3
• Scaramanga, Cupar (retro furniture, interiors & leather goods) - find the Bond characters - http://goo.gl/maps/GwxS5

over 3 years ago



Barcelona and Iran (both locations) were my favorite!


over 3 years ago


Ben Smart, Marketing Manager at Smart360 Photography

I keep the last few tours I have photographed updated on my website smart360photography.co.uk/recent-work/

over 3 years ago



We won the Google trusted agency award this year for most creative google business photos tours. We've done submarines, water slides, inside dalek's, giant straw daleks, snow centres, go kart tracks, we hotwired the tardis and introduced reindeer street view. Think a few of our tours would have been on your list if you'd seen them.

over 3 years ago

Ben Davis

Ben Davis, Deputy Editor at EconsultancyStaff


Yes, I'm sure they would! Please share the appropriate link to your case studies.

I saw the Tardis on G maps at Gloucester Road, was it? Think we tweeted about it at the time but it slipped my mind.

Thanks for commenting.

over 3 years ago




Sure here are the links:

Submarine HMS Ocelot - http://goo.gl/yoFaYw

Tardis Hotwired - http://goo.gl/NlzJt3 (This is an interactive version of the tour available on Google Maps. Simply walk up to the console and try clicking some buttons.)

Also alot of our cool tours such as inside a Dalek and The Giant Straw Dalek are available through the hotwired interactive Tardis.

Here's the Interactive Street View Reindeer tour we produced for Direction Groups Christmas campaign - http://goo.gl/p2Xg2l

Here's the giant Dalek - http://goo.gl/jHtNSz

Here's the Tesco Revival store at Goodwood - http://goo.gl/1gZqQS

We have done quite a few water slides now but here's a good one which allows you to go round the rapids and even walk on water.- http://goo.gl/oS12kY

We have some more really exciting projects for 2014 so I'll keep you updated if your interested.

over 3 years ago



Hundred of Google virtual tours:

Enjoy it!!

over 3 years ago


Dan Root

Interactive gimmicks are a nice to have from a social media sense, but how can businesses use the Google Maps API to their advantage?

One of the reported failings of the John Lewis tour late last year is that it only allows users to get familiar with the products and their placement within the store, but how about making these virtual stores transactional?

Digital was something omitted for the Portas review but now inline with Bill Grimsey's alternative high street review, this has been identified as a way to help the independent high street retailers compete online through a virtual showroom with click and collect functionality for less than £500.

Similarly we're about to roll out the first fully interactive car dealership: http://goo.gl/MfPpoy

We're all really eager to see what interactive experience our clients at Tesco are close to launching following our work at their Watford store.

over 3 years ago


Hugh Flouch

Here are three huge and rather unusual restaurants I shot last year -

Gilgamesh: http://redwb.co/1cs0XbF
Shaka Zulu: http://redwb.co/1cs0FBj
JRC Global: http://redwb.co/1c3D2f4

over 3 years ago


Chris Allison, Google Trusted Photographer at Business Photos Tayside (Scotland)

Busiest lifeboat station in Scotland and first in the UK: http://goo.gl/1SCw3O and Maggie's Centre in Dundee: http://goo.gl/V0b498 the first Maggie's cancer support centre in the UK to have a Google Maps Business View virtual tour.

about 3 years ago

Save or Cancel

Enjoying this article?

Get more just like this, delivered to your inbox.

Keep up to date with the latest analysis, inspiration and learning from the Econsultancy blog with our free Daily Pulse newsletter. Each weekday, you ll receive a hand-picked digest of the latest and greatest articles, as well as snippets of new market data, best practice guides and trends research.