More specifically, the three types of marketing technology that companies were most likely to be increasing investment in during 2013 were analytics (46%), CRM (45%) and content management systems (41%).

The annual survey, which takes 5-10 minutes to complete, contains questions about spending trends across digital and offline channels.

As mentioned, those taking part in the survey receive a free copy of the final report in advance of its official publication, which equates to a saving of £450 (€550/$695).

So next time you settle down for quick break with a cup of tea and a mince pie, click this link and earn yourself a free Econsultancy report by answering our short, confidential survey on your plans for 2014.