Web Analytics

Popular Searches for Web Analytics

The terms below are the most popular searches on E-consultancy related to web measurement and web analytics. Click on them to see the search results across the entire site.

benchmarks, churn, conversion, cookie tracking, cookies, drop out, KPI, log files, loyalty, metrics, page impressions, page tagging, segmentation, tracking, unique users, visits, web analytics, web analytics software, web analytics solutions, web measurement, web metrics, web stats

Web Analytics - A Buyer's Guide 2008

Web Analytics Buyer's Guide 2008 'Web Analytics - A Buyer's Guide 2008' provides marketers with all they need to weigh up an investment in best-in-breed web measurement, which is one of the building blocks for any online business. This 250 page report looks at trends and issues in the marketplace, and includes our analyst forecasts for the size and growth of the web analytics market in 2008, guidance on how to select the right technology, as well as 22 vendor profiles from suppliers that E-consultancy believes are among the best in the UK. Recommended reading for anybody trying to implement or improve measurement strategies.

Measurement, Analytics and Optimisation Briefing, March 2008
16-page write-up of a roundtable, discussion topics including: strategic approach and integration, overcoming barriers: lack of senior buy-in and IT blockages, personalisation and segmentation, back-to-basics, optimisation, multi-channel approach and privacy.

Measurement, Analytics and Optimisation Briefing, October 2008
Free 12-page write-up of an E-consultancy roundtable. Topics discussed included: benefits and feasibility of an all-encompassing solution, greater convergence between online and offline data, multivariate testing and optimisation, web 2.0 and mobile, tagging, privacy settings, and measuring social media.

Online Measurement and Strategy Report 2008
This 44-page report, produced in association with Lynchpin, is based on an online survey of more than 700 respondents carried out in March and April 2008. Those taking part in the survey included company (client-side), agency and vendor respondents.

Internet Statistics Compendium
E-consultancy's comprehensive guide includes proprietary and third-party data from around the world, which can be used in pitches and presentations. Regularly updated. A great time-saver.

Web analytics - A Beginner's Guide
This guide aims to be the first step in a journey that will see you become a fully-fledged expert in web analytics.
 

Web Analytics Suppliers

Below are the companies featured in our Web Analytics Buyer's Guide 2008. Click on the links to run a search of the site to find out more about them.

Amethon, AT Internet, Coremetrics, DC Storm, eVisit Analyst, Facilitate Digital, Google Analytics, IndexTools - Yahoo, Intellitracker, iPerceptions, Lynchpin, Marketwave, Nedstat, Nielsen Online, Omniture, RedEye, Site Intelligence, Speed-Trap, Unica, WebAbacus - Foviance, WebTrends, WiredMinds

Web Analytics Events

Below are Web Analytics events coming up.

Measurement, Analytics and Optimisation - Roundtable, 25 September 2008, London
A chance to discuss 4 of the most important issues and trends within a particular topic or sector with peers.

You can also search E-consultancy’s Calendar of UK Online Marketing Events on Web Analytics.

Training Courses for Web Analytics

Web Measurement and Analytics training is available in July, September and December during 2008 in London. It is also available in September in Manchester.
Visit our training section for details on our Web Analytics training.